Gennum Exploring Strategic Alternatives for VXP(R) Image Processing Group

    Leadership Focus Aligns with Company's High-Performance Mixed Signal and
    Analog Initiative

    BURLINGTON, ON, Aug. 29 /CNW/ - Continuing with its efforts to streamline
its product and technology portfolio, Gennum Corporation (TSX: GND) announced
it is considering various strategic alternatives for its VXP Image Processing
Group, which includes advanced video processing algorithm intellectual
property (IP) and integrated semiconductor products for the broadcast,
professional-AV and consumer video processing markets.
    As part of this effort, Gennum has been working closely with Genuity
Capital Markets who are assisting in its review and consideration of strategic
alternatives. Today's announcement is part of the company's ongoing strategy
to refine its focus on high-performance mixed signal and analog technologies
and products for the video transport and data communications markets.
    "VXP is an extremely successful technology and the advanced algorithms
developed at Gennum are a testament to the innovation of our VXP team," said
Franz Fink, CEO of Gennum. "However, we are making these strategic changes as
we believe the opportunities in high-performance mixed signal and analog will
better position Gennum to secure and gain global market share."
    In addition to the options being considered for its VXP Group, the
company also announced that it has realigned its leadership and product
divisions to place stronger emphasis and focus on high-performance mixed
signal and analog market opportunities. Specifically, Gennum has created an
Analog and Mixed Signal Division, which will be managed by Martin Rofheart as
Senior Vice President and General Manager. Gennum's popular optical products
for both video and data communications will now be incorporated into a single
Optical Products Division, which will be run by Gary Beauchamp, Senior Vice
President and General Manager. The VXP Group will be led by industry-veteran
David Lynch as its Senior Vice President. Finally, Alan Ferguson assumes the
position of Vice President of Corporate Development, as the company continues
to explore new market opportunities for its broad portfolio of products and
technologies. Ferguson has held various senior sales and product development
positions in the company with his most recent role being Director of Marketing
for Gennum's video products.
    Last week, Gennum announced it has established new offices throughout
Asia and North America, further underscoring the company's commitment to
serving its video and data communications customers in the high-performance
mixed signal and analog arena. Additionally, earlier this month Gennum
announced CellPoint Connect AB had purchased the company's consumer headset
product line, further streamlining its current product portfolio.

    About Gennum's VXP Technology

    Gennum's award-winning VXP technology and portfolio of image processing
ICs and algorithms ensure outstanding image quality for the consumer display,
television and video projection markets. Developed from Gennum's broadcast
heritage, these solutions comprise the most advanced single-chip image
processors available today delivering crisp, natural looking, artifact-free
images on displays of any size.

    About Gennum

    Gennum Corporation (TSX: GND) is a leading designer and manufacturer of
semiconductor solutions for the global video, data communications and audio
markets. A winner of a Technical Emmy(R) award for advances in high definition
(HD) broadcasting, Gennum's broad portfolio of products and technologies
include image processors, video timing and transport products, ICs for optical
transceivers, backplane interconnects and low power digital signal processing
(DSP) solutions. Gennum is headquartered in Burlington, Canada, and has global
design, research and development and sales offices in Canada, Japan, Korea,
Taiwan and the United Kingdom.

    Emmy(R) is a registered trademark of the National Television Academy


    This document may contain forward-looking statements relating to Gennum's
goals, strategies, financial condition and results as well as the environment
in which Gennum operates, investments, and litigation in which Gennum is
involved, which may involve estimates, forecasts and projections.
Forward-looking statements may include words such as "plans", "intends",
"anticipates", "should", "estimates", "expects", "believes" and similar
expressions. These statements are not guarantees of future performance and
involve risks and uncertainties that are difficult to predict and/or are
beyond Gennum's control. A number of important factors could cause actual
outcomes and results to differ materially from those expressed in these
forward-looking statements. These factors include those set forth in Gennum's
public filings. Consequently, readers should not place any undue reliance on
such forward-looking statements. In addition, these forward-looking statements
relate to the date on which they are made. Gennum disclaims any intention or
obligation to update or revise any forward-looking statements, whether as a
result of new information, future events or otherwise.

    Gennum, the Gennum logo are registered trademarks of Gennum Corporation.
    All other product or service names are the property of their respective
    owners. Gennum Corporation, 2007.

For further information:

For further information: Gennum Media Contact: Robin Vaitonis, Gennum
Corporation, Tel: (905) 632-2999 ext. 2110, E-mail:

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