Fujifilm introduces the FinePix Z30 Digital Camera: Including a 3x Optical Zoom Lens, Face Detection Technology, Intelligent Scene Recognition and Web Capabilities

    Cool and colourful digital camera for web surfers

    MISSISSAUGA, ON, Feb. 17 /CNW/ - Fujifilm is excited to introduce the
FinePix Z30 digital camera - the ultimate accessory you should never leave
home without. If you want a camera that can keep up with a busy social life,
and compliments your wardrobe, then the FinePix Z30 is your perfect fit.
    Combining fashion with technology, and designed with today's
internet-savvy, style conscious generation in mind, the FinePix Z30 makes
photography fun. In-camera Movie editing and Blog (web) Mode for easy upload
of photos to social networking sites, makes the FinePix Z30 the essential
party camera. Together with 10 Megapixels, a Fujinon 3x optical zoom lens,
Picture Stabilization, High sensitivity up to ISO 1600, Face Detection
technology with Auto red eye removal and Intelligent Scene Recognition (SR
Auto), the FinePix Z30 will deliver photos that will be perfect to share. All
this fun technology is packed in to a very fashionable and compact camera that
will demand attention wherever it goes.

    Blog mode with 12 "In-Camera" editing functions

    There's no fun in taking pictures if you can't edit or share them with
your friends. For users wanting to share their creative output with a wider
audience, the FinePix Z30WP has a new Blog mode with 12 "In-Camera" editing
functions. You can easily change the size, color and contrast and use special
effects like illustration, painting, or zooming to create cool looking photos
that you can quickly and easily upload onto Facebook or other social
networking sites. Additionally, In-Camera Movie Editing allows you to shoot
multiple videos and then piece them together into a 60 second movie clip.
Simply pick the start and end points and you've created your own movie. Now
that's creative.

    Stylish and Colorful

    Having evolved from Fujifilm's best selling FinePix Z20fd, the FinePix
Z30 debuts with a brand new original look. The cool colour scheme, featuring a
metallic sliding lens cover with diamond studded "bling" detail, will
guarantee to make an impression with your friends. The only decision is what
color you want - Pink, Purple, White or Orange.

    Quality Features

    With High Sensitivity and Low Noise up to ISO 1600, the Z30 lets you
capture subjects under low-light conditions to produce extraordinary quality
pictures with minimal noise and grain. Picture Stabilization also increases
the shutter speed and sensitivity automatically to ensure blur-free pictures.

    Intelligent Scene Recognition (SR Auto)

    Most compact digital cameras feature scene modes where the user selects
the scene they are photographing before they take the shot. The FinePix Z30 is
equipped with Intelligent Scene Recognition (SR Auto) technology which
cleverly detects a scene automatically without the need to pre-select the mode
on the camera. Having identified the most commonly photographed subjects,
Fujifilm has developed technology to automatically identify and recognize
different scenes - Portrait, Landscape, Night, Macro, Backlit Portrait, Night
Portrait. Once the scene has been detected, the camera will optimize the
settings automatically to capture stunning photos everytime.

    Couple timer and Group timer

    The FinePix Z30 features two NEW self-timer modes: Couple Timer and Group
Timer. Working in combination with Face Detection technology, the Couple/Group
timer automatically activates the shutter button after the camera has detected
faces in a frame. The Couple Timer mode cleverly detects two faces in a frame
and automatically release the shutter button as the two faces come closer
together. It can be set at various distances, whether they are standing side
by side, or cheek-to-cheek. The Group Timer mode can detect up to four faces
in a frame and automatically sets the timer to take the shot and will only
fire when all faces are fully in the frame, so there's no danger of anyone
being chopped out!
    In addition, users can find and select their favorite shot using
Microthumbnail View, which displays up to 100 thumb images on the 2.7" High
Resolution LCD screen.
    The FinePix Z30 is expected to be available to Canadian consumers in
April 2009 at a suggested retail price of CDN $199.99. The camera will be
available in Pink, Purple, White and Orange with a 2 Year Canadian
Manufacturer's Warranty.

    Features at a glance:

    -   10 Megapixels
    -   Fujinon 3x Optical Zoom lens
    -   2.7" High Resolution LCD Screen
    -   Blog mode with 12 "In-Camera" editing functions
    -   Slim, stylish and colourful
    -   Picture Stabilization
    -   High Sensitivity up to ISO 1600
    -   Intelligent Scene Recognition (SR Auto)
    -   Face Detection with Auto red-eye removal
    -   In Camera Movie editing
    -   Accepts SD/SDHC Memory Cards
    -   2 Year Canadian Manufacturer's Warranty

    About FUJIFILM Canada Inc.

    FUJIFILM Canada Inc. is a wholly owned subsidiary of FUJIFILM Corporation
of Tokyo, one of the world's leading imaging and information companies.
FUJIFILM Canada is based in Mississauga, Ontario, with regional offices in
Montreal and Vancouver. A leader in the development of technologies that
provide the back bone for state-of-the-art Imaging, Graphic Arts,
Photofinishing and Recording Media products, FUJIFILM Canada stands proud as a
proven solutions-provider. For more information, visit www.fujifilm.ca.

    All product and company names herein may be trademarks of their
    registered owners.

For further information:

For further information: For media requests, please contact: Jennifer
Stein - APEX Public Relations, Phone: (416) 924-4442 ext. 227,

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