FrontRow(TM) Announces Involvement in the Social Networking World with the Facebook(R) Fan Page

    -Members of the education industry demonstrate great support for
    FrontRow's evolution into the 21st century-

    MISSISSAUGA, ON, Sept. 29 /CNW/ - FrontRow(TM) is pleased to announce its
exciting new venture into the social networking world with the corporate fan
page on Facebook(R). With more than 70 million active users, Facebook is the
Internet's leading social utility. The goal with this site is to increase
brand awareness for FrontRow's classroom amplification systems through this
huge networking opportunity.
    Members of the education industry are now showing tremendous support for
FrontRow by "Becoming a Fan". "FrontRow's leadership in leveraging Facebook to
build their learning community is a stroke of genius," said Robert
Martellacci, President & Publisher, MindShare Learning & The MindShare
Learning Report. "This is an excellent portrayal of how FrontRow is evolving
into the 21st century, and benefitting from a network that connects with
educators worldwide."
    The page serves as an interactive way of keeping educators in the loop
with all of FrontRow's news, events, contests, sponsorships and recent press
coverage. FrontRow's unique corporate culture and background is also featured,
along with vibrant product overviews. The page can be easily shared with
coworkers, friends and family who are interested in how these sound systems
help increase student achievement in the classroom. As well, a discussion
board is available to share ongoing feedback and success stories with fellow
    "This is an exceptional opportunity for us to continue creating awareness
around how our technology gives every child the chance to feel like they are
sitting in the front row seat of the classroom," said Karen Stefanishyn,
National Sales and Service Manager, FrontRow Canada. "We look forward to
continue seeing support from our current networks in the education industry,
and eager to spread the FrontRow word more than ever before."
    The FrontRow badge can now be seen on our corporate website at To support our Facebook page, simply search for
"FrontRow", login and click "Become A Fan". Or visit the Facebook page
directly here to become a fan today!

    About FrontRow

    Headquartered in Petaluma, California, FrontRow is a division of Phonic
Ear - whose wireless technology has helped build more engaging learning
environments since the mid-1960s. Beginning in 2005, the FrontRow division has
focused on using classroom amplification (sound field) technology to improve
students' listening success - resulting in better behavior, comprehension,
test scores, and teacher vocal health.
    FrontRow is part of the William Demant Group, founded in 1904 as a
hearing aid company. Listed on the Copenhagen Stock Exchange (CSE3247),
William Demant comprises a group of international companies that develop,
manufacture, and sell innovative and highly advanced technological solutions
in the hearing healthcare and educational field. Through 45 Group companies
located in over 20 countries, consolidated group sales exceed US$1 billion.
    FrontRow Canada is pleased to provide sponsorships to organizations such
as MindShare Learning(TM), EcoKids(TM) and the Learning Partnership(TM). For
more information, please visit

    (C)2008 Phonic Ear Inc., Phonic Ear, FrontRow, and the names of FrontRow
products are trademarks or registered trademarks of Phonic Ear Inc. in the US
and other countries.

    Facebook is a registered trademark of Facebook, Inc.

For further information:

For further information: Media Contact: Nadia Santoli, Public & Media
Relations Coordinator, FrontRow Canada, Inc., Tel: 1-800-340-9894 x5333,

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