TORONTO, Feb. 27 /CNW/ - Frank D'Angelo is proud to announce that Cheetah
Power Surge, the non-caffeinated energy drink made famous by the use of
Canadian Olympic Sprinter Ben Johnson in its marketing, is back on the
shelves. Over two years ago Frank D'Angelo sold the company he started over 25
years ago and shortly thereafter it filed for bankruptcy. It's been just over
a year since Frank D'Angelo purchased the company back from bankruptcy and
it's been in the black ever since. Now Frank is ready to make a massive
assault on the energy drink market with his popular Cheetah energy drink. With
a re-formatted size, new label design, and new pricing he's going to market in
a big way starting with an awareness campaign on CBC's Hockey night in Canada.
"Hockey Night in Canada has always been good for us in the past" says
D'Angelo, "And we're going to continue with hockey because Cheetah is good for
hockey players of all ages to drink prior to a game, unlike caffeinated energy
drinks." he continued. "Cheetah is a great product and it's actually good for
you because it's made with all natural ingredients that include Ginko Biloba,
Royal Jelly and Ginseng".
Originally launched several years ago, Cheetah caused quite a bit of
controversy because of Ben Johnson's appearance in the television commercials.
Everyone knows Frank D'Angelo is not shy of controversy but when asked what we
should expect with the new Cheetah campaign, the answer was "you'll have to
watch Hockey Night in Canada and see."
Cheetah Power Surge is being distributed nationally, through convenience
stores and national grocery chains.
D'Angelo Brands is a private company committed to providing the high
quality beverage products. Based out of Mississauga, Ontario, D'Angelo Brands
offers a wide variety of beverages including D'Angelo Apple Juice, Cheetah
Caffeine Free Energy Drink, Soul Fruit, D'Uh Premium Old Fashioned Sodas, as
well as private label and co-packaging services. www.dangelobrands.ca
For further information:
For further information: Gemma Runaghan, (905) 238-6300 x 233 or