New Sweet & Spicy Asian Boneless Wings Delivers a Kick in Every Bite
TORONTO, June 22 /CNW/ - Beginning June 29, Wendy's takes
flavour-fanatics to the Far East with a new chicken temptation - Sweet & Spicy
Asian Boneless Wings. Light and crispy-breaded chunks of premium, 100% whole
chicken breast are hand-tossed in a spicy blend of Asian chilies, real pepper
flakes and a hint of garlic.
Building on Wendy's heritage of "fresh" innovation, the chain becomes the
first major quick-service hamburger brand to introduce premium boneless wings,
which can be served with Sweet & Spicy Asian, Bold Buffalo or Honey Barbeque
"Our new boneless wings are as far as it gets from fast food. Sweet &
Spicy Asian wings are something you'd find at an upscale restaurant, and now
you can get them at Wendy's," says Wendy's Canada Director of Marketing Lisa
Deletroz. "We're excited to offer customers a new way to enjoy Wendy's
chicken. We believe the quality of our chicken and our proprietary signature
sauces are another indicator of how Wendy's is waaaay better."
Like Wendy's premium chicken sandwiches, the new boneless wings use 100%
chicken breast meat.
An order of premium Boneless Wings contains seven to nine pieces
depending on weight, starting at the suggested price of $4.99 a la carte, or
$6.99 in a combo. National advertising begins on June 29.
Wendy's International Inc. Overview
Wendy's International Inc. (NYSE: WEN) is one of the world's most
successful restaurant operating and franchising companies. More information
about the Company is available at www.wendys.com.
For further information:
For further information: Anne-Marie Monroe, Ketchum, on behalf of
Wendy's Canada, (416) 355-7426, email@example.com