ENTERTAINMENT MASTER CLASS: First International Format Academy for Entertainment Television - CBC Television and Banff World Television Festival to co-host European Master Class training unit on Game Show Format Development at BANFF

    TORONTO, BERLIN and POTSDAM, Germany, Feb. 25 /CNW/ - CBC Television,
partner of the ENTERTAINMENT MASTER CLASS will host the unique training unit
on Game Show Format Development, taking place June 8 - 14th within the
framework of the 29th Banff World Television Festival which runs June 8-11,
    The international Format Academy, created by the industry for the
industry, offers a unique elite course taught all over the world by the best
format brains to the next generation of format makers, covering entertainment
genres such as Game Show, Comedy Show, Variety and Event Show, Factual
Entertainment and Reality Show. Among the Advisory Board members are renowned
masters of entertainment such as Gary Carter, FremantleMedia, Paul Jackson,
ITV and Peter Bazalgette.
    The aim of the ENTERTAINMENT MASTER CLASS is to train a select circle of
talented professionals in the development and production of programming
formats for the entertainment television genre and their marketing and
distribution in the international marketplace.
    "We are looking forward to hosting the EC Master Class at the 2008 Banff
World Television Festival. This is an extremely important opportunity for our
delegates who will benefit greatly from the international experience and
knowledge of the contributing professionals," said Jennifer Harkness,
Executive Director, BANFF.
    The programme consists of five training units per year, which will be
held in five different cities: Lucerne, Banff, Berlin, Copenhagen and London.
The training unit for Game Show Formats is scheduled for June and is
incorporated in the Banff World Television Festival. Among the trainers and
guest speakers that will share their inside knowledge on Game Shows with the
participants at the ENTERTAINMENT MASTER CLASS-Module in Banff are format
industry veterans David Briggs, Tim Crescenti, Paul Gilbert, Colman Hutchinson
and Michel Rodrigue.
    Participants have been selected for the Master Class from all over the
world, including Europe, Australia and North America. Applications are still
being accepted for one of the limited 40 seats until March 3, 2008. For more
information, please go to: www.entertainment-masterclass.tv

    The Banff World Television Festival takes place June 8-11, 2008 amid the
spectacular Canadian Rockies at the Fairmont Banff Springs in Alberta, Canada.
To register visit http://www.banff2008.com. BANFF is a not-for-profit event
produced by Achilles Media Ltd., an international events management company
serving the television and digital media industries. Achilles Media Ltd.
events include: History Makers: International Summit of History & Current
Affairs Producers, nextMEDIA events, Canadian Innovation Exchange (CIX) and
NATPE Mobile++. For more information, visit http://www.achillesmedia.com.

For further information:

For further information: Press Contacts: CBC Television: Jeff Keay,
Jeff.Keay@cbc.ca, Tel.: (416) 205-3987; Banff World Television Festival: Nuria
Bronfman, nuria_bronfman@rogers.com, Tel.: (416) 434-7431; ENTERTAINMENT
MASTER CLASS: Clara Brockmann, brockmann@entertainment-masterclass.tv, Tel.:
+49 331 721 28 90

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