Survey highlights how travelers find value in mobile and user-generated
information at work and on the go
BELLEVUE, Wash., July 28 /CNW/ -- Egencia(TM) today announced a range of
product investments that enhance the customer experience by offering
technology and information that's accessible, easy to use and truly transforms
their travel. Egencia will now provide the best-in-breed mobile flight
information and bring the richness of firsthand travel experiences online to
benefit travel bookers, business travelers and travel managers with the debut
of Egencia On the Go and the integration of content such as hotel reviews,
city guides and SeatGuru by TripAdvisor online.
"Today's announcement is another milestone in our history of providing
intuitive technology that makes the business travel experience easier and
allows Egencia travelers to focus on business not travel," said Simon Tam,
senior vice president of product and technology for Egencia. "These
developments keep our customers informed so they can make better decisions
throughout the travel process. Meeting this demand is part of our promise to
deliver innovative features that enhance the experience of today's hard
working business traveler."
Egencia's multifaceted global strategy for mobile applications aims to
deliver the right information to travelers in the easiest and most convenient
way for each local market. In the U.S., the company has launched an
application that delivers updated itinerary information via text, e-mail and
voicemail to business travelers. European business travelers, who are more
likely to have powerful internet-enabled phones or PDAs, are able to access
important data such as itineraries, flight schedules and local weather
conditions from a mobile portal. European travel managers also have the
ability to approve trips via their mobile device. In the future, these mobile
applications will converge, allowing global clients to take enjoy the benefits
of the mobile portal and real-time alerts.
"Being prepared is the best way to ensure a successful business trip,"
said Susan Madden with Houghton Mifflin Harcourt Publishing Company. "Much
like other road warriors, our business travelers lead busy lives and are
constrained for time. Whether it's information on a delayed flight or
facilitating re-booking after a missed connection, Egencia On the Go provides
our travelers with the real-time data they need to ensure every trip is as
successful, rewarding and pleasant as possible."
Mobile Survey Results Show Travelers Hooked on Instant Info
Egencia's mobile advances come as research shows that travelers are
growing ever more reliant on their mobile devices. The results of a recent
Egencia survey show that 44 percent of business travelers access flight
information from their mobile devices. More than half of respondents (56
percent) receive travel alerts at least on occasion for their trips with 17
percent signing up for alerts every time. Other information is starting to
become more useful with travelers finding mobile access to hotel
recommendations, maps, and other knowledge of the city very valuable (31
percent) or somewhat valuable (48 percent).
Empowering Business Travelers with User-Generated Content
In addition to these new mobile offerings, Egencia is bringing valuable
opinions and feedback of the online travel community to benefit travel
bookers, business travelers and travel managers. Egencia customers will now
be able to read hotel reviews, destination guides and find the best seat on an
airplane based on users' opinions. Egencia is introducing several tools to
help customers make more informed decisions when planning travel:
-- TripAdvisor(R) City Guides: Gives Egencia business travelers access to
detailed destination information from the largest travel community in the
-- Hotel Reviews: Traveler feedback and commentary appears on the hotel
search results page. A blend of leisure and business traveler feedback
further enables Egencia customers to make better decisions.
-- SeatGuru(R) by TripAdvisor: Color-coded, interactive airplane seating
charts outline the pros and cons of different seats for more than 380
airplanes and 50 airlines.
Results from a recent business traveler survey, conducted by Egencia,
show how user-generated content is useful to business travelers. Ninety-four
percent of travelers surveyed said they found other travelers' opinions to be
somewhat or very valuable. Seventy-four percent of those surveyed said they
look online for hotel reviews from other travelers with 23 percent also
checking out reviews about destinations.
About Egencia, an Expedia, Inc. Company
Egencia is the fifth largest travel management company in the world. As
part of Expedia, Inc., (Nasdaq: EXPE), the world's largest travel marketplace,
Egencia helps business get ahead by offering the only truly integrated
corporate travel service. Egencia's industry expertise and the partnerships
the company has built help drive results that matter, delivering meaningful
advancements that have a real impact. By combining a powerful offline and
online service, Egencia delivers a complete corporate travel offering
supported by global market expertise and a best-in-class technology platform.
For more information, go to http://Egencia.com.
Expedia and Egencia are either registered trademarks or trademarks of
Expedia, Inc. in the U.S. and/or other countries. TripAdvisor and SeatGuru
are either registered trademarks or trademarks of TripAdvisor LLC in the U.S.
and/or other countries. Other logos or product and company names mentioned
herein may be the property of their respective owners.
(C) 2008 Expedia, Inc. All rights reserved. CST# 2029030-40, 2083922-50.
For further information:
For further information: Jordan Rittenberry of Edelman, +1-312-233-1226,
firstname.lastname@example.org, for Egencia, an Expedia, Inc. Company Web