Disney XD and Disney Junior now available on Cogeco Cable

TORONTO, Dec. 22, 2011 /CNW Telbec/ - Astral Media Inc. (TSX: ACM.A ACM.B) announced that Disney XD, Astral's newest kids service and the French-language Disney Junior are now available on Cogeco Cable (TSX: CCA). Disney XD debuts to Ontario Cogeco Digital subscribers as part of a three-month preview on channel 99 while the preschool network, available to Quebec-based subscribers, is available on channel 89, also part of a free preview. The launches of both of these networks form part of the long-term renewal agreement between Astral and Cogeco Cable for Astral's movie and kids services.

"It is fantastic to have Cogeco on board with Disney XD and Disney Junior en Francais," said Joe Tedesco, Senior Vice-President and General Manager, Astral Kids. "The high-energy and attitude of the Disney XD brand is a unique offering in the Canadian marketplace and one that more households will be able to discover and enjoy as we continue to grow audiences and expand our distribution. Disney Junior is proving itself to be a beloved brand with Anglophone and Francophone preschoolers and their families; we are thrilled to see it launch on Cogeco."

Disney XD is an advertising-supported network offering series, movies and additional content that highlights accomplishment, adventure, sports and comedy. Focusing on boys, but inclusive of girls, Disney XD's roster of series includes Kick Buttowski - Suburban Daredevil, Phineas and Ferb, Kickin' It, Zeke and Luther and I'm In The Band. Canadian original series on the network include the comedy series What's Up, Warthogs!

Like its English-language counterpart, the French-language version of Disney Junior is a commercial-free network that celebrates magical, musical and heartfelt stories. The destination for popular Disney titles such as La Maison de Mickey (Mickey Mouse Clubhouse) and Jake et les pirates du pays imaginaire (Jake and the Never Land Pirates), Disney Junior also showcases Canadian pre-school productions including Justin rêve (Justin Time) and the lauded Stella et Sacha (Stella and Sam).

"The addition of Disney Junior and Disney XD confirms once again the will of Cogeco to offer the best digital services available and create the most comprehensive offer. We are proud to offer the best content from Astral to families, kids and preschool children," said Ron Perrotta, Vice-President Marketing and Strategic Planning.

Disney XD is an advertising-supported digital specialty network and multiplatform brand offering a compelling mix of high definition live action and animated programming to homes across Canada. Disney XD features series, movies and short form content that focus on comedy, discovery, sports, accomplishment and adventure. Disney XD programming is also available through dedicated on demand and broadband services. Visit us at DisneyXD.ca.

Disney Junior is a commercial-free channel available in English and French to subscribers across Canada. Committed to offering the best in engaging and development-based programming for younger children, Disney Junior showcases series with a focus on magical, musical and heartfelt stories that feature beloved classic and contemporary characters. Presenting exclusive, first-run programs from Disney together with celebrated Canadian series, Disney Junior is also available through Disney Junior OnDemand and Disney Junior OnLine. Visit us at DisneyJunior.ca.

Disney XD and Disney Junior are members of the Astral family. Astral Media Inc. (TSX : ACM.A/ACM.B) is one of Canada's largest media companies. It operates several of the country's most popular pay and specialty television, radio, out-of-home advertising and interactive media properties. Astral plays a central role in community life across the country by offering diverse, rich and vibrant programming that meets the tastes and needs of consumers and advertisers. To learn more about Astral, visit astral.com.

Cogeco Cable (www.cogeco.ca) is a telecommunications company and is the second largest hybrid fibre coaxial cable operator in Ontario, Québec and Portugal. Through its two-way broadband cable networks, Cogeco Cable provides its residential customers with Audio, Analogue and Digital Television, as well as HSI and Telephony services. Cogeco Cable also provides to its commercial customers, through its subsidiary Cogeco Data Services, data networking, e-business applications, video conferencing, hosting services, Ethernet, private line, VoIP, HSI access, data storage, data security, co-location services, managed IT services, cloud services and other advanced communication solutions. Cogeco Cable's subordinate voting shares are listed on the Toronto Stock Exchange (TSX: CCA). To learn about Cogeco, visit : cogeco.com.


For further information:

For artwork and series information, visit http://press.astral.com/

For more information please contact:

Ginger Bertrand at 416-956-8547 or gbertrand@astral.com

Nicole Tardif at 514-764-4685 or nicole.tardif@cogeco.com

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