CTV Signs on as Founding Partner of My Canada

             Seven Prominent Canadian Filmmakers Showcase Their
                         Hometowns in New Film Series

           - My Canada scheduled to premiere in Vancouver in 2010 -

    TORONTO, Sept. 5 /CNW/ - Producer Michael Burns along with CTV and
project managing partners Arts and Communications, Nuria Bronfman, and
Manifest Communications proudly announce My Canada - a series of
director-narrated documentary films set to premiere in Vancouver in 2010.
Canada's top filmmakers create iconoclastic, personal film "odes" to their
hometowns, capturing a cosmopolitan picture of contemporary Canada. The
announcement comes as CTV prepares to salute Canadian and international
filmmakers at tonight's eTalk Festival Party.

    A celebration of Canada's film talent and the country's diversity, My
Canada is the brainchild of Michael Burns, Executive Producer of Guy Maddin's
My Winnipeg. Building on My Winnipeg's critical acclaim and grass roots
success, the My Canada series includes new feature-length documentary films.
Internationally-renowned filmmakers confirmed to date include Atom Egoyan
(Victoria), Julia Kwan (Vancouver), Gary Burns (Calgary), Charles Binamé
(Montréal), Don McKellar (Toronto), Patricia Rozema (Sarnia), and Thom
Fitzgerald (Halifax). Many of the filmmakers are expected to attend this
evening's eTalk Festival Party.

    The My Canada films are planned to premiere in Vancouver in 2010, before
hitting the road on a cross-country tour of unique cultural events later that

    "CTV is thrilled to support this country's filmmakers and this unique
project that will debut when the eyes of the world will be upon Canada," said
Susanne Boyce, President, Creative, Content and Channels, CTV Inc. "The My
Canada series gives Canadians and the world at large a glimpse into our
thriving and diverse country. The high-calibre filmmakers know and love the
communities they're profiling, giving viewers intimate film tours from an
insider's perspective."

    "We Canadians can now begin the long-overdue process of thoroughly
documenting, mythologizing and honouring our great living cities and the lives
lived within them," said Guy Maddin. "And what better time to premiere these
filmic cenotaphs than in 2010. This is a project that will show us who we

    "This project is a film producer's dream come true, being able to work
with Canada's most talented filmmakers in this way", said Michael Burns, film
producer. "We are thrilled that CTV has recognized the importance and cultural
value of this project and joined us as the only founding partner. This is a
project which will be a revelation to Canada and the world."

    Each of the My Canada films are produced by Michael Burns. The project is
in the developmental stage, and being produced and managed by Arts and
Communications, Nuria Bronfman, and Manifest Communications.

    CTV's support of My Canada is made possible through the CTV/CHUM public
benefits package.

    About CTV
    CTV, Canada's largest private broadcaster, offers a wide range of quality
news, sports, information, and entertainment programming. It has the
number-one national newscast, CTV National News With Lloyd Robertson, and is
the number-one choice for prime-time viewing. CTVglobemedia Inc. is Canada's
premier multi-media company which owns CTV Inc. and The Globe and Mail. CTV
Inc. also owns radio stations across the country, and leading national
specialty channels. Other CTVglobemedia investments include an interest in
Maple Leaf Sports and Entertainment, and in Dome Productions, a North American
leader in the provision of mobile high definition production facilities. More
information about CTV may be found on the company website at www.ctv.ca.

For further information:

For further information: Gabrielle Free, Senior Director,
Communications, Entertainment Specialties, CTV, (416) 591-7400 x2658,
gfree@ctv.ca; Carolyn Delamere, Manager, Corporate Communications,
CTVglobemedia, (416) 332-4603, cdelamere@ctvglobemedia.com; Patricia Garcia,
Senior Publicist, Arts & Entertainment Specialties, (416) 591-7400 x2645,
Patricia.garcia@ctv.ca; Nuria Bronfman, (416) 434-7431,

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