Creative, innovative thinking to reenergize the forest, paper and packaging industry

    Industry leaders talk at 22nd Annual PwC Global Forest and Paper Industry
    Conference, May 14 in Vancouver, BC

    TORONTO, May 13 /CNW/ - The global forest, paper and packaging (FPP)
industry has been under pressure for years, long before the economic downturn.
Weak markets, intense competition, emerging climate change regulations,
volatility of exchange rates, and increasing energy, transportation, and fibre
costs, all of which have resulted in fundamental changes in industry
infrastructure while the economy has gone from bad to worse.
    "But in these tough economic times, innovation is the new imperative"
says Bruce McIntyre, leader of the PricewaterhouseCoopers (PwC) Canada FPP
Practice. "Forest and paper companies must develop new and creative strategies
to reduce costs and improve margins."
    Indeed the need to think creatively, innovate and reenergize are all part
of the 22nd Annual PwC Global Forest and Paper Industry Conference taking
place tomorrow, May 14 in Vancouver, BC.
    The discussions will include perspectives from forest industry leaders
from Canada, the US and Europe. For instance, key competitiveness policy
issues that will be discussed by conference panelist Donna Harman, President
and Chief Executive Officer of the American Forest & Paper Association (AF&PA)
include: bioenergy mandates, climate change, increasing energy supply, tax
policies, green procurement for wood and paper products, and recycling.
    "Governments will also need to do their part by ensuring policies
facilitate change through appropriate regulatory and financial incentives to
help the industry survive in the short term and thrive in the long term,"
comments McIntyre. "The industry needs to transform itself with new ways of
doing business in addition to the fundamentals of reducing costs and expanding
markets. Indeed, the opportunity exists to revitalize the forest industry and
its competitiveness by making use of technology and our abundant forest
resources for the production of engineered products, bioenergy and other
bioproducts in an environmentally conscious manner, thus enhancing sustainable
economic development."
    Panel sessions at the conference will also focus on current industry
economics and outlook for the next year, shifting market and consumer demands,
challenges and opportunities generated by the climate change debate and how
the industry can take hold of the current situation and reenergize to succeed
profitably and sustainably in the future.
    PwC is also pleased to host the Honourable Lisa Raitt, Member of
Parliament for Halton, Ontario, and the Minister of Natural Resources who will
be speaking to the conference delegates at 12:00 pm.

    Other speakers addressing these issues throughout the day include:

    -   John Allan, President of the BC Lumber Trade Council and President &
        CEO of the Council of Forest Industries in Vancouver
    -   Michael Burnside, President and CEO of Catchlight Energy LLC, a
        Chevron - Weyerhaeuser joint venture
    -   Petri Lehtonen, Deputy Managing Director of Indufor Oy
    -   Harvie E. Campbell, a founder of Pristine Power Inc. and Executive
        Vice President and a Director of Pristine Power Inc.
    -   Mike Vermette, PwC Advisory Services Partner, and a Senior Vice
        President of PricewaterhouseCoopers Inc.
    -   Don Roberts, Managing Director with CIBC World Markets Inc. He leads
        CIBC's Basic Materials Equity Research Team, and is also the Senior
        Paper & Forest Products Research Analyst
    -   Craig Campbell, a senior practitioner in the PwC Global Forest, Paper
        and Packaging Practice and leads the Performance Improvement
        practice, based in Vancouver, Canada
    -   Jock Finlayson, Executive Vice President at the Business Council of
        British Columbia
    -   Chris McIver, Vice President of Lumber Sales for West Fraser
        Mills Ltd.
    -   Roman Hohol, Director of the Marketing Practice with Forest Industry
        Consulting, the management consulting arm of AMEC
    -   Clark S. Binkley, Managing Director of International Forestry
        Investment Advisors
    -   Daniel Veniez, Chairman of DDV Enterprises Ltd., and chairman of
        Ridley Terminals Inc
    -   Richard Garneau, President and CEO of Catalyst Paper
    -   Magnus Hall, CEO of the Holmen Group and Chairperson of the
        Confederation of European Paper Industries
    -   James F. Shepard, President and CEO of Canfor Corporation

    For more information and full conference details please visit

    About PricewaterhouseCoopers LLP

    PricewaterhouseCoopers ( provides industry-focused assurance,
tax and advisory services to build public trust and enhance value for its
clients and their stakeholders. More than 155,000 people in 153 countries
across our network share their thinking, experience and solutions to develop
fresh perspectives and practical advice. In Canada, PricewaterhouseCoopers LLP
( and its related entities have more than 5,200 partners and
staff in offices across the country.
    "PricewaterhouseCoopers" refers to PricewaterhouseCoopers LLP, an Ontario
limited liability partnership, or, as the context requires, the
PricewaterhouseCoopers global network or other member firms of the network,
each of which is a separate and independent legal entity.

For further information:

For further information: Kiran Chauhan, (416) 947-8983,; Carolyn Forest, (416) 986-2316,

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