Coca-Cola Japan Company Acquires 34% Interest in Tokyo Coca-Cola Bottling Company

    Company and Bottler Celebrate 50th Anniversary

    TOKYO, June 25 /CNW/ - The Coca-Cola Japan Company (the "Company") and
Tokyo Coca-Cola Bottling Company, Limited (the "Bottler") today announced that
they have reached a definitive agreement under which the Company will acquire
a 34% ownership stake in the Bottler through the purchase of newly-issued

    On June 25, the Company celebrated its 50th anniversary. The Bottler,
meanwhile, the first Coca-Cola bottling partner in Japan, is also
commemorating 50 years in business this year. Over the past 50 years, both
companies played leading roles in the Coca-Cola system in Japan, and both
exerted great efforts toward the development of the Coca-Cola business in

    This transaction reflects the commitment of both companies to effectively
build a mutually strong, close relationship between them in both word and deed
in order to realize and further the sustainable growth of the Coca-Cola system
in the Japanese market over the next 50 years and beyond. Under the terms of
the agreement, the Company will work with the Bottler to identify a new
president and appoint one third of the Board. Representative Director and
President of the Bottler, Keiji Takanashi, will continue in management as
chairman and ceo and representative director, whereby supporting the new
management team.

    As strategic partners, both companies will collaborate in tackling new
initiatives in the Tokyo market as they head toward the future, and will
strive towards realizing synergies for the Coca-Cola system in order to
achieve sustainable growth at a level higher than at present.

    (Overview of the Company and the Bottler)

    (1) Company Name        Coca-Cola (Japan) Co., Tokyo Coca-Cola
                             Ltd.                   Bottling Co., Ltd.
    (2) Main Businesses     Manufacture and sale   Manufacture and sale of
                             of non-alcoholic       non-alcoholic
                             beverage concentrate   beverages
                                                   - Sales territory:
                                                   - Sales offices: 32
                                                    bases and 45 sales
                                                    offices in Tokyo
    (3) Date of             June 1957              November 1956
    (4) Head Office Address 4-6-3 Shibuya,         2-15-6 Shibaura,
                             Shibuya-ku             Minato-ku
    (5) Representative      Daniel H. Sayre        Keiji Takanashi
                            Representative         Representative Director
                             Director and           and President
    (6) Capital             Yen  3.6 billion       Yen  5.505 billion
    (7) Number of Employees 495 (As of January 31, 1,085 (As of April 1,
                             2007)                  2007)
    (8) Major Shareholders  The Coca-Cola Export   Marujin Holdings Co.,
                             Corporation            Ltd.

For further information:

For further information: The Coca-Cola Company Investors: Ann Taylor,
404-676-5383 or Media: Charles Sutlive, 404-676-5451 or Coca-Cola Japan
Tsutomu Igaki, 03-5466-8120 or Tokyo Coca-Cola Bottling Setsuo Ohashi,

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