CMA Honours Kids Eat Smart Foundation Newfoundland and Labrador for Excellence in Health Promotion

    OTTAWA, Aug. 15 /CNW Telbec/ - The Canadian Medical Association (CMA)
announced today that the Kids Eat Smart Foundation of Newfoundland and
Labrador had received its Award for Excellence in Health Promotion. The award
recognizes individuals and organizations from outside of the health sector who
have made a significant contribution toward a healthy population and a healthy
    "The CMA's vision of a healthy population can only be achieved through
the actions of all Canadians," said CMA President, Dr. Colin McMillan. "We are
therefore delighted to present the 2007 Award for Excellence in Health
Promotion to the Kids Eat Smart Foundation Newfoundland and Labrador."
    Founded in 1992 in response to a province-wide need for a childhood
nutrition program, the charitable organization supports volunteer-run
nutrition programs that today provide healthy breakfasts, lunches and snacks
to 17,000 school-aged children and youth in Newfoundland and Labrador.
Operating with a "nutrition first" mandate, it has established best practices
that have been adopted by similar organizations elsewhere in Canada and,
through education and health promotion, Kids Eat Smart continues to show
leadership in the field of nutrition for children.
    "Kids Eat Smart Foundation Newfoundland and Labrador is honoured to
receive this Award. It's a breath-taking moment for the Foundation and an
inspiration in our progress toward achieving our vision: to ensure children
throughout Newfoundland and Labrador attend school well-nourished to be ready
to learn", said Daphne LeDrew, Executive Director.
    "The outstanding efforts of Kids Eat Smart Foundation Newfoundland and
Labrador can be translated directly into a future healthy life for a whole new
generation," said Dr. Guido Van Rosendaal, Chair of the CMA Council on Health
Care and Promotion. "Their success is a testament to the power of grassroots
community action."
    The CMA Award for Excellence in Health Promotion will be presented in
Vancouver on Aug. 22 at the Westin Bayshore Hotel during the CMA's
140th annual meeting.
    "Nutrition is the critical core of Kids Eat Smart Clubs and provides
children with the energy they need to concentrate and learn, but Kids Eat
Smart Clubs bring so much more", added LeDrew. "When children and youth start
the day sitting shoulder to shoulder, cared for by a community of parents,
teachers, peers, and supported by local businesses, community organizations,
corporations and government, the power of community is tremendous. The result
is an upward spiral that draws up education, physical health, and overall

    The CMA's Award for Excellence in Health Promotion was introduced in
2003. For consideration for this award, nominees must have contributed to the
improvement of health through health promotion actions, initiatives or
increased public awareness. Past winners of the award include MADD Canada for
their efforts to increase public awareness against drunk and impaired driving,
the Federation of Canadian Municipalities on behalf of municipalities that
have enacted bylaws to ban indoor smoking in public places, the Halifax
Chamber of Commerce for their HealthAction initiative in support of healthy
workplaces and healthy communities and The Blue Nose International Marathon in
Halifax Nova Scotia.

    Additional information on the CMA Award for Excellence in Health
Promotion including nomination forms can be found at

For further information:

For further information: Lucie Boileau, Manager, Media Relations, (613)
731-8610, 1-800-663-7336 ext. 1266, Mobile: (613) 447-0866

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