Clearly Canadian Lands Large U.S. Listing for New Enhanced Waters

(OTCBB: CCBEF) (the "Company") announced today that its new line-up of Natural
Enhanced Waters (dailyEnergy, dailyVitamin and dailyHydration) have been
listed with Casey's General Stores, a large Midwestern convenience store
chain. Casey's owns and operates over 1,450 convenience stores in nine states.

    "We continue to make progress with our new daily Natural Enhanced Waters
line-up," stated Brent Lokash, CEO of Clearly Canadian, "With the addition of
Casey's General Stores we will now have a strong presence for this product
line throughout the Midwest, and we are pleased to be working with a company
who's commitment to quality and service are second to none. Having only
introduced the daily Natural Enhanced Waters earlier this year, it is
encouraging that we continue to land major national retail accounts and open
up new relationships with leading retailers."

    About Clearly Canadian

    Based in Vancouver, B.C., Clearly Canadian Brands markets premium
alternative beverages, including Clearly Canadian(R) sparkling flavoured
waters and Clearly Canadian dailyEnergy, dailyVitamin and dailyHydration
Natural Enhanced Waters which are distributed in the United States, Canada and
various other countries. Clearly Canadian's recent acquisition of DMR Food
Corporation and My Organic Baby Inc. marks the Company's debut into organic
and natural products with a full line of organic baby and toddler foods under
the brand names My Organic Baby and My Organic Toddler and a wide range of
dried fruit and nut snacks offerings from SunRidge Farms, Naturalife, Sweet
Selections, Simply by Nature and Glengrove Organics brands. Additional
information about Clearly Canadian may be obtained at

    Forward Looking Statements

    Statements in this news release that are not historical facts are
forward-looking statements that are subject to risks and uncertainties. Words
such as "expects", "intends", "plans", "may", "could", "should",
"anticipates", "likely", "believes", "estimates", "potential", "predicts",
"continue" and words of similar import also identify forward-looking
statements. Forward-looking statements are based on current facts and analysis
and other information that are based on forecasts of future results, estimates
of amounts not yet determined and assumptions of management, including but not
limited to, the belief in the opportunities which can exist for our products
and the revenue growth for the Company. These assumptions are subject to many
risks, and actual results may differ materially from those currently
anticipated. These risks included, by way of example and not in limitation,
general economic conditions, changing beverage consumption trends of
consumers, the Company's ability to generate sufficient cash flows to support
general operating activities and capital expansion plans, competition, pricing
and availability of raw materials, the Company's ability to maintain the
current and future retail listings for its beverage products and to maintain
favorable supply, production and distribution arrangements, laws and
regulations and changes thereto that may affect the way the Company's products
are manufactured, distributed and sold and other factors beyond the reasonable
control of the Company. Additional information on factors that may affect the
business and financial results of the Company can be found in filings of the
Company with the U.S. Securities and Exchange Commission and with the British
Columbia and Ontario Securities Commissions.


For further information:

For further information: Clearly Canadian Brands Shareholder Relations
Contact: Steve Cook, 1-800-983-0993 or Marketing Contact:
Carolyn Corcoran, 1-604-742-5318

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