Clearly Canadian Announces Corporate Developments

    The Company Continues Positioning Itself for a Possible Senior Exchange

    VANCOUVER, BRITISH COLUMBIA, June 28 /CNW/ - Clearly Canadian Brands
(OTCBB:CCBEF) (the "Company") announced today that Brent Lokash has been
appointed to the position of CEO of the Company and will be replaced as
President by David Reingold. David Reingold is a leader in the Canadian health
food industry and was the majority owner of DMR Food Corporation, a top seller
of organic and natural snack foods in Eastern Canada, and My Organic Baby
Inc., the first full line of certified organic baby food in Canada. Both DMR
and My Organic Baby have recently been acquired by Clearly Canadian.

    The Company also announced that Mr. Reingold and George Reznik have been
added to the Company's Board of Directors (the "Board"). Mr. Reznik is a
Chartered Accountant with over eighteen years of corporate finance,
operational management, investor relations and M & A experience. Mr. Reznik
will play a significant role in the Company's overall strategic direction
including merger and acquisition and overall business growth. He previously
served as the Vice President of Finance for Pivotal Corporation where he led
the company through an Initial Public Offering on the NASDAQ and Toronto Stock
Exchange during Pivotal's high growth phase with a 7-fold increase in revenue
and company size. Prior to joining Pivotal, Mr. Reznik was with Deloitte &
Touche Corporate Finance practice for twelve years and led Deloitte's business
valuation practice. Mr. Reznik is a Charted Accountant, Chartered Business
Valuator and a Certified Fraud Examiner. Mr. Reingold and Mr. Reznik will
replace Cameron Strang and David Parkes who recently resigned from the Board.

    The Board now consists of Brent Lokash (Chairman), Marco Markin, George
Reznik, and David Reingold and the Board's Audit Committee, Compensation
Committee, and Corporate Governance Committees will be comprised of Mr. Markin
and Mr. Reznik.

    About Clearly Canadian

    Based in Vancouver, B.C., Clearly Canadian Brands markets premium
alternative beverages, including Clearly Canadian(R) sparkling flavoured
waters and Clearly Canadian dailyEnergy, dailyVitamin and dailyHydration
Natural Enhanced Waters which are distributed in the United States, Canada and
various other countries. Since its inception, the Clearly Canadian brand has
sold over 2 billion bottles worldwide. Clearly Canadian's recent acquisition
of DMR Food Corporation marks the Company's debut into organic and natural
products with a wide range of dried fruit and nut snacks offerings from
SunRidge Farms, Naturalife, Sweet Selections, Simply by Nature and Glengrove
Organics brands. Additional information about Clearly Canadian may be obtained

For further information:

For further information: Clearly Canadian Brands, Vancouver Shareholder
Relations Steve Cook, 800-983-0993 or Marketing Carolyn
Corcoran, 604-742-5318

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