TORONTO, Aug. 27 /CNW/ - On Saturday, August 18th, the Clean Freak Patrol
introduced a fun new way to improve kids' hygiene at Ontario Health Minister
George Smitherman's Community BBQ.
The Clean Freak Patrol are four lovable cartoon characters who make
hand-washing fun for kids using music, animation, online games, comic books, a
talking web site, contests, and more.
"Hand washing is the best way to prevent the spread of all flu viruses,"
says Michael Morris, President of Clean Freak Patrol Ltd. "Kids are receptive
to cartoon characters, making them great advocates for the cause."
A national Back to School public awareness campaign is currently
underway, which includes outdoor billboards, television ads, an interactive
website at www.CleanFreakPatrol.com and special kid-friendly hygiene products
exclusively at Shoppers Drug Mart featuring the Clean Freak Patrol cartoon
characters and their message: "Spread the word, not the germs."
On Saturday parents and kids had an opportunity to meet the Clean Freak
Patrol cartoon characters at Minister Smitherman's Community BBQ at Allan
Gardens Park. For photos and videos of the event visit
Clean Freak Patrol Ltd. is a cause-related marketing company, whose
mandate is to find fun solutions to serious problems. A portion of all sales
of the CLEAN FREAK PATROL (TM) brand is donated to charity.
Michael Morris, President of Clean Freak Patrol Ltd. is available for
interviews at 416-332-8794 x 229, firstname.lastname@example.org
For more information about the campaign in HTML visit
/NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
the CNW Photo Network and archived at http://photos.newswire.ca.
Additional archived images are also available on the CNW Photo Archive
website at http://photos.newswire.ca. Images are free to accredited
members of the media/
For further information:
For further information: Contact Norman Evans, at (416) 722-5186,
email@example.com, or, Gil Katz, at (416) 596-0800, firstname.lastname@example.org