Celebrate Canada Day with Local Athletes at the St. John's Hbc Run for Canada

    ST. JOHN'S, June 28 /CNW/ - Join local athletes training for the
Olympics, Commonwealth Games and Paralympics at the first annual St. John's
Hbc Run for Canada on July 1st, 2007. All proceeds from the Run will go to
support Canadian athletes and elite training facilities across Canada. The
event, which includes a 10km run, a fun-for-all 3km family walk and a 1km
kids' fun run, will allow Canadians from across the country to help raise
money for local athletes in their hometown.
    In addition to Games hopefuls, members of Olympians Canada will join
local runners and walkers participating in the Run. This is the first time
that all six regional chapters of Olympians Canada have joined together in
support of a single charity event. Olympians Canada enables Olympians in
Canada to establish contact or reunite with fellow Olympians, to celebrate
past achievements and to promote the Olympic movement for the benefit of
future Olympians.
    ParticipACTION, along with its partners across the country, will lead the
warm-up sessions for the run. ParticipACTION provides leadership in
collaboration and communications to foster the movement that inspires and
supports Canadians to move more. The newly revitalized ParticipACTION is proud
to join Hbc and Olympians Canada in support of this event.

    What:     Athletes will meet with media at run event.

    When:     July 1st, 2007
              7:30 a.m. -    Opening ceremony and warm-up with ParticipACTION
              8:00 a.m. -    10km Run begins
              9:30 a.m. -    1km Kids' Run begins
              10:00 a.m. -   3km Walk begins
              11:00 a.m. -   Closing and awards ceremony
              Participants are invited to enjoy the remaining Canada Day

    Where:    The 10km begins near the swimming pool in Bowring Park.

              For the complete Run map and information, please go to

    Who:      Hbc Sponsored Athletes
              Katarina Roxon:      Paralympic swimming
              Mark Sandford:       Comm. Lawn Bowls

              Brad Gushue:         Curling

    Photo Op: Athletes will kick off the 1k Kids' Run and award medals to
    participants as they cross the finish line. Athletes will also be
    available on site to speak with media about their experiences as a
    Canadian athlete, as well the Hbc Run for Canada. All members of the
    media are directed to Athlete Services to locate a spokesperson.

For further information:

For further information: Chris Sheaves, Local Marketing Coordinator, Hbc
Run for Canada, Email: stjohns@hbcrunforcanada.ca, Telephone: (709) 746-0055;
On-site contact: Tara Losinski, Hbc Community Investment and Marketing
Activation, (416) 716-5187

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