OTTAWA, June 14 /CNW Telbec/ - Canada's educators can now more easily
access and purchase content from CBC's vast collection of audio and video
resources for their classrooms, thanks to the launch of CBC Learning's new
e-commerce website at www.cbclearning.ca.
CBC Learning allows teachers, post-secondary professors, school boards
and corporate training departments to review lesson plans, watch excerpts and
purchase Canadian educational video and audio content online. With these
resources at their fingertips, educators can easily bring The Greatest
Canadian to their students, or show them the wonders of the Arctic, or the
horrors of war.
"An educator needs to trust that the content they're using in the
classroom is coming from a quality source," says René Bourdages, President of
CBC's Merchandising Division. "CBC Learning contains the same familiar,
premium content that Canadians have come to expect from their national public
broadcaster. Our award-winning documentaries, biographies, dramas, and
specials have been produced by some of the most acclaimed journalists and
producers in the world."
Another benefit of CBC Learning is the tremendous amount of free
educational material found throughout the site. These resources include lesson
plans, video clips and project ideas designed to teach students about
interesting historical events, current affairs, literature, and more.
The new website at www.cbclearning.ca offers more than 600 CBC programs,
both video and audio content, exploring curriculum-relevant topics such as
Canadian history, bullying and the environment. Popular titles include
Bullied, Battered and Bruised, Cooling the Planet, Canada: A People's History,
and business titles from the Marketplace and Venture series. Each program is
rated for its grade appropriateness and categorized by subject area, making it
easy to find on the website.
For more information on ordering, or to browse content, visit
CBC Merchandising is a commercial division of CBC/Radio-Canada involved
in licensing and retail through CBC Shop, Boutique Radio-Canada as well as CBC
Records/Les disques SRC. It also serves the educational markets through CBC
Learning and Source de savoir. CBC/Radio-Canada is Canada's national public
broadcaster and one of its largest cultural institutions. With 28 services
offered on Radio, Television, the Internet, satellite radio, digital audio, as
well as through its record and music distribution service and wireless WAP and
SMS messaging services, CBC/Radio-Canada is available how, where, and when
Canadians want it.
Through this array of activities, CBC/Radio-Canada brings diverse
regional and cultural perspectives into the daily lives of Canadians in
English, French and eight Aboriginal languages, in nine languages on its
international Radio service, Radio Canada International, and in eight
languages on its Web-based Radio service RCI viva, a service for recent and
aspiring immigrants to Canada.
For further information:
For further information: Katherine Heath-Eves, Media Relations,
CBC/Radio-Canada (Ottawa), (613) 288-6235, firstname.lastname@example.org