and UCDA Form Strategic Alliance

    MISSISSAUGA, ON, Aug. 12 /CNW/ -, a leading used car
classifieds website for Canadians, today announces the formation of a
strategic alliance with the Used Car Dealers Association of Ontario (UCDA).
    The new alliance will serve to further enhance the image of the used
vehicle industry in Ontario by providing consumers with a one-stop shopping
experience and education about the used car buying process. UCDA members must
operate by a rigid set of guidelines that gives the consumer confidence when
buying a used vehicle from them. will become a preferred website for UCDA members to reach
consumers and advertise their used vehicle inventory online. will
provide educational content to empower consumers to buy with confidence from
UCDA members.
    The alliance will also involve widespread marketing initiatives
throughout Ontario beginning in the fall of 2008. The marketing efforts will
serve to educate consumers about the benefits of buying from a UCDA member,
and also will help drive consumers to the website in their search
for a quality used vehicle.

    ------------------------------------------------------------------------- is one of the largest used vehicle search engines in Canada,
offering nearly 20,000 used vehicles from local dealers and private sellers.

    About UCDA
    The UCDA is a non-profit organization which was founded in 1984. The UCDA
represents more than 4,400 dealer members and provides representation,
education, and mediation services with the goal of enhancing the image of the
used vehicle industry.

For further information:

For further information: Ben Mirecki, President,, a division
of Autopath Technologies Inc., W:, E:,
M: (416) 875-0238; Bob Pierce, Director of Member Services, Used Car Dealers
Association of Ontario, W:, E:, P: (416)

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