Best Buy Canada Launches Gears of War 2 at Midnight Opening Events

    Game enthusiasts expected to line up for copies of highly anticipated
    sequel, Gears of War 2

    TORONTO, Oct. 30 /CNW/ - Best Buy Canada will launch Gears of War(R) 2 at
midnight opening events at all Best Buy locations across the country (8 a.m.
in Quebec and Gatineau. Gears of War 2 picks up six months after the events of
Gears of War(R) - gamers will find themselves taken back into the deep and
harrowing story of humankind's battle for survival against underground
creatures known as the Locust Horde. Gears of War 2 is the sequel to the
critically acclaimed best-seller Gears of War, which sold over three million
copies in just ten weeks, and was the fastest-selling next-generation game of
2006. Both Gears of War and Gears of War 2 are designed exclusively for the
Xbox 360(R) console.
    Media including TV crews, reporters and photographers are invited to
visit the Best Buy locations opening at midnight.

    Midnight Opening Details:

    All Best Buy Canada locations will open from midnight until 2 a.m. on
Friday, November 7, 2008, with the exception of store locations in Quebec and
Gatineau, which will open at 8 a.m on Friday, November 7, 2008. Stores will be
open exclusively for the sale of Gears of War 2 and some related products.
    Xbox Street Teams will be on location at Toronto's Bay and Dundas and the
Edmonton South stores creating a great "army style" theatrical experience for
both customers and media.
    Further details on midnight openings as well as store locations and maps
are available at


    -   Media can capture midnight madness
    -   Interview hard-core Gears of War 2 fans lined up for hours for a copy
        of the game

    About Best Buy

    Best Buy stores in Canada are a division of Burnaby, BC-based Best Buy
Canada Ltd., a wholly owned subsidiary of Best Buy Co., Inc. (NYSE:  BBY). Best
Buy is Canada's fastest-growing specialty retailer and e-tailer
( of consumer electronics, personal computers and entertainment
software and also operates the Geek Squad ( There are
currently 53 stores in British Columbia, Alberta, Saskatchewan, Manitoba,
Ontario, Quebec and Nova Scotia.
    Best Buy offers consumers a unique shopping experience with the latest
technology and entertainment products, at the right price, with a no-pressure
(non-commissioned) sales environment. The Company is committed to kids and
communities, supporting non-profit organizations that help youth develop their
skill set, discover their talents and sustain a lasting interest in education.
    For more information about Best Buy, including store locations, visit

For further information:

For further information: Sarah Coombs, Dir: (416) 848-1447, Cell: (416)
729-8550,; Heather Seabrook, Best Buy Canada, Cell: (778)

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