Bang & Olufsen Introduces BeoLab 9 in North America

    The latest high-end loudspeaker from Bang & Olufsen delivers superior
    performance through a sleek, versatile design

    ARLINGTON HEIGHTS, Ill., April 24 /CNW/ -- Bang & Olufsen America, the
North American provider of high end home theaters and custom multi room music
systems, announces the arrival of its newest loudspeaker -- BeoLab 9. The
product is now available in all North American Bang & Olufsen showroom
locations and will be showcased in a series of in-store Bang & Olufsen events
held in North America, beginning Tuesday, April 24, 2007 in Chicago, the
following Thursday, April 26 in New York, Tuesday, May 1 in Toronto, and
Thursday, May 3 in Los Angeles. Additionally, the event series will showcase
the speaker's profound ability to deliver a sound performance that is
representative of listening to the original music source in its true, live
form -- as Bang & Olufsen will feature a live performance by Danish musician
and award winning Jazz vocalist Benni Chawes, and his loudspeaker of choice
for both at home listening, as well as professional sound delivery.
    (Logo: )
    BeoLab 9 brings cutting-edge technology and unique design to the Bang &
Olufsen loudspeaker portfolio, as it is an extension to the award-winning
BeoLab 5 product line.  BeoLab 9 utilizes the same patented Acoustic Lens
Technology, which sits on top of the speaker and disperses the treble at a 180
degree arc. This guarantees equal sound distribution throughout the room,
allowing the listener an even sound experience regardless of seating location.
Additionally, the lens eliminates reflections from the floor and ceiling that
distort the sound, resulting in a more natural listening experience.
    BeoLab 9 offers serious bass performance as well as the latest in
ICEpower amplification and active technology. It serves as a three-way active
loudspeaker with the bass and mid-range units placed in their own dedicated
pressure chambers. The bass comes through a generously dimensioned 10-inch
unit that rests in an 18-litre enclosure. The mid-range frequencies are
handled by a 5-inch unit in a 4-litre enclosure, and a 3/4-inch treble unit.
Each unit is powered by its own amplifier -- a 500-watt ICEpower amplifier for
the bass, and two 100 watt analogue hybrid amplifiers for the mid-range and
    "Bang & Olufsen has long since been a purveyor of creating revolutionary
loudspeakers of the highest quality to ensure the ideal listening experience
in any room setup," said Kim Gravesen, President of Bang & Olufsen America.
"We have very high sales expectations for BeoLab 9 and believe it will
resonate well with existing Bang & Olufsen customers as well as new customers
who are seeking superior sonic performance at a lower price point than our
BeoLab 5 award winning loudspeaker.  Furthermore, we believe its modular
applications and multi-purpose functionality will foster continued consumer
excitement towards our comprehensive loudspeaker portfolio."
    Most loudspeakers' performance relies strongly on the physical
arrangement of the room. BeoLab 9, however, can efficiently adapt to its
placement through a manual position switch that allows one to place the
speaker in a corner or close to the wall without compromising the sound. The
result is seamless integration into any room setup according to one's personal
preference. Innovative technologies provide BeoLab 9 with adequate power at
all times and also protects its circuits, permitting them to run smoothly and
safely even at peak sound pressure levels. A dedicated thermal protection
circuit is also applied to all units to protect the electronics from damage
and overheating. The Bang & Olufsen-patented Adaptive Bass Linearization
technology ensures excellent bass performance without the risk of distorting
sound quality or damaging the units. The result is pure, clean sound that
represents music in its true, natural form.

    Modern, differentiated design
    BeoLab 9 offers a compact cabinet, organic visual identity, and multiple
color options, giving it a distinct appearance which also reflects its
original technology. The acoustic lens at the top is cast in zinc with a
matte, chromium-plated surface, giving it a robust metallic look unlike any
other loudspeaker on the market. The bass and midrange units are covered by a
fabric frame available in red, blue, dark grey, and black, allowing BeoLab 9
to blend in or stand out in any home decor.

    Universal application
    Designed to audibly complement other Acoustic Lens sound performers in
the Bang & Olufsen loudspeaker range, BeoLab 9 can be used in a surround sound
home theater setup, both front and rear channel applications, or as a fully
capable stereo speaker in a music system. It functions perfectly as a link
room loudspeaker and connects easily to non-Bang & Olufsen equipment as well.
    BeoLab 9 provides optimal flexibility and presents groundbreaking
technologies that result in the ultimate listening experience. Its sound
performance far exceeds its modest proportions.  BeoLab 9 has now arrived in
all Bang & Olufsen showrooms for Spring 2007. (MSRP $9900 USD per pair)

    Technical specifications

    Designer                        David Lewis
    Dimensions (H x W x D)          30.2 x 15.6 x 11.7 in
    Weight                          38.75 lbs.
    Output power                    700 watts
    Frequency area                                     30-20,000 Hz
    Acoustical principle            Closed box
    Treble unit                     3/4-inch speaker unit based on the
                                    Acoustic Lens
    Mid-range                       5-inch speaker unit
    Bass                            10-inch bass unit
    Connections                     2 x Power Link (incl. line)
    Mains (global 100-240 V AC)
    Position switch                 Left/right position switch
    Placement                       Floor placement

    (*)Acoustic Lens Technology is licensed from Sausalito Audio Works LLC.

    About Bang & Olufsen a/s
    Founded in 1925 in Struer, Denmark, Bang & Olufsen a/s is world renowned
for its distinctive range of quality consumer electronic products that
represent our vision: Courage to constantly question the ordinary in search of
surprising, long-lasting experiences. The Bang & Olufsen Group manufactures a
unique range of televisions, music systems, loudspeakers, telephones, medical,
and multimedia products. With more than 2,400 employees and products sold in
more than 60 countries worldwide, Bang & Olufsen turnover for the 2005/2006
financial year was DKK 4,225 million (USD 745.4 million). Further information
about Bang & Olufsen a/s is available from

    About Bang & Olufsen America, Inc.
    Headquartered in the Greater Chicago area, Bang & Olufsen America, Inc.
is a fully owned subsidiary of Bang & Olufsen a/s of Struer Denmark.  It was
founded in 1972 and provides support and development for 50 retail showrooms
in the continental US, Mexico, Dominican Republic, and Canada.

For further information:

For further information: Monica Gartner, +1-847-590-4920, Cell, 
+1-847-736-7937,, or Leena Hamdi, +1-847-590-4925, 
+1-773-343-8190, Web Site:

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