Bakugan Battle Brawlers Named a 'Most Wanted' Toy by Time to Play


    TORONTO, Oct. 2 /CNW/ -- Spin Master Ltd., one of the fastest growing toy
manufacturers in North America, announced today that Bakugan Battle Brawlers,
the hottest selling boy's action toy in North America, was named to the Time
to Play 'Most Wanted' list.

    (Photo: )

    "Bakugan is the perfect combination of fun, action, collectability and
tradability that comes along only once every few years," said Jim Silver,
editor in chief, Time to Play.  "This brand really stood out from the
thousands of toys we reviewed, as possessing a virtually unmatched combination
of elements that boys crave in a toy line."

    With cool collectible characters and competitive action, Bakugan combines
skill and strategy with action and play into a boy's action phenomenon that
kids can't resist. Bakugan are small marble-like spheres that pop open into
powerful Bakugan monsters when rolled onto the game's Gate Cards.  Bakugan
Battle Brawlers and gamecards all feature unique attributes, points and
special abilities combine strategically when kids battle each other.
    "Bakugan is the breakout toy hit with boys this year," said Chris Byrne,
(AKA the Toy Guy(R)) content director, Time to Play. "It is very rare for a
toy line to become such a massive hit with kids on so many levels - toys,
gaming, TV, licensed goods...this brand is on the verge of becoming a huge
global phenomenon, thanks to its broad based appeal, a void in the market and
Spin Master's strategic marketing."

    Based on current trends, one Bakugan sells at a retailer every 2.5
seconds, making it one of the highest selling toys in North America. Spin
Master is currently producing 300,000 Bakugan per day to meet the overwhelming
consumer demand for the product.

    "There are a lot of things coming together to make Bakugan a sell-out
hit," said Anton Rabie, Spin Master co-CEO.  "Boys love trading, collecting,
action and powerful characters and the TV show and toys really play off each
other well."

    Bakugan Battle Brawlers are available at all leading toy retailers across
North America.  Season one of Bakugan is currently airing on the Cartoon
Network in the U.S. and on Teletoon in Canada

    For more information on Bakugan Battle Brawlers is available at

    About Spin Master
    A multi-category children's entertainment company since 1994, Spin
Master(R) has been designing, developing, manufacturing and marketing consumer
products for children around the world and is recognized as a global growth
leader within the toy industry. Spin Master is best known for such popular
brands as 2008 Toy of the Year winner Air Hogs(R), Aquadoodle(TM), Tech
Deck(TM), Moon Sand(TM) and new boys action phenomena Bakugan Battle
Brawlers(TM).  Spin Master employs over 600 people with offices in Toronto,
Los Angeles, Paris, London, Hong Kong and China.  For additional information
please visit:


    For more information, please contact:
    Dale Gago
    PR Coordinator
    Spin Master Ltd.
    T: 416-364-6002 ext. 219


For further information:

For further information: Dale Gago, PR Coordinator, Spin Master Ltd.,
+1-416-364-6002 ext. 219, Web Site:

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