ATN wins Canadian Rights for the super test series India vs. South Africa

    TORONTO, March 24 /CNW/ - Asian Television Network International Limited
(ATN) (TSX-SAT), Canada's pioneer South Asian Broadcaster and Canada's largest
Distributor of World Class Cricket including the recently completed ICC World
Cup and the Twenty-20 World Cup, announces it has secured the exclusive
Canadian Broadcast Rights for the cricket test match series between India &
South Africa commencing tomorrow March 25th 2008. All games will be shown live
on CBN and re-broadcast on ATN-Cricket Plus.
    These games between India & South Africa feature very strong competitors
especially with the number 2 position in test ranking as the prize to the
series winner. Indian captain and leg spinner Anil Kumble will team up with
off spinner Harbhajan Singh in Chennai, Ahmadabad and Kanpur, where the series
takes place. The Indian team backs up their Captain with a young pace attack
and an experienced batting lineup which played so well in Australia.
    The South African team has also been playing high caliber cricket. The
team recently won six test series in a row since their defeat in Sri Lanka in
August 2006. South Africa is confident they have the firepower to rattle
India, despite the row centred on their new ball attack.
    India has been unable to dominate at home and is keen to win big for
their fans at home. South Africa meanwhile wants to destroy the myth that
their batsmen cannot play spin.

    CBN and ATN-Cricket Plus are part of the 14 channels that ATN operates.
ATN has programming alliances with leading International Broadcasters. To
subscribe to CBN or ATN-Cricket Plus and for more details about the cricket
schedules and times of live broadcast please visit or
contact your local service provider.

    The TSX Venture Exchange does not accept responsibility for the adequacy
    or accuracy of this release.

    We rely on safe harbour provision.

For further information:

For further information: B. Fulton, CFO, Asian Television Network
International Limited, Newmarket, Ontario, (905) 836-6460

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