Association for Mineral Exploration British Columbia (AME BC) selects PR Associates to provide strategic Public Relations and Communications

    VANCOUVER, Oct. 27 /CNW/ - Mr. Robert Simpson, president of PR
Associates, announced today that PR Associates has been selected to deliver a
three-year communication and strategic public relations plan for the
Association for Mineral Exploration British Columbia (AME BC).
    "We are pleased to be working with PR Associates," says
Ms. Laureen Whyte, Vice President, Policy & Sustainability AME BC. "They bring
a wealth of mining industry knowledge and experience and proved to be a good
fit with AME BC." PR Associates will assist AME BC in developing a plan to
communicate with members, First Nations, community, government, the investment
community and the general public."
    "It is an honour to work with AME BC," says Simpson. "The Association has
a long and distinguished history of representing the mineral exploration
sector, and is the predominant voice of mineral exploration and related issues
in British Columbia."
    PR Associates will provide advice on strategies for communicating AME
BC's 2008-2012 strategic plan and will support the media relations activities
for AME BC's 2009 Mineral Exploration Roundup conference in Vancouver
(January 26-29).

    About AME BC

    AME BC represents more than 5,000 members including geoscientists,
prospectors, engineers, entrepreneurs, exploration companies, suppliers,
mineral producers, and associations who are engaged in mineral exploration in
BC and throughout the world. Established in 1912, AME BC has a long and
distinguished history of effectively representing the mineral exploration
sector. Through leadership, partnerships, and advocacy, AME BC promotes a
healthy, sustainable, and environmentally sound mineral exploration and mining
sector for its members. AME BC is regarded as the predominant voice of mineral
exploration and related issues in British Columbia.

    About PR Associates

    PR Associates is a full-service public relations firm with practices in
the areas of corporate communication, media and public relations and
Aboriginal Affairs. Based in Vancouver the firm works with resource sector
clients to help develop and manage their relationships with stakeholders,
First Nations and the media.

For further information:

For further information: Ms Chantelle Krish, Media Relations Manager, PR
Associates, Ph: (604) 681-1407; Mr. Jonathan Buchanan, Manager,
Communications, AME BC, Ph: (604) 630-3923

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