Asigra Joins MSP Partners to Accelerate Adoption of Managed Backup Services

    Marketing Alliance Dedicated to Educating SMB IT Solution Providers on
Successful Strategies for Implementing Managed Services

    TORONTO, March 8 /CNW/ - Asigra(TM), the technology leader in agentless
backup and recovery software for service providers targeting the growing
managed storage services market, today announced that it has joined the MSP
Partners marketing alliance, along with founding members Cisco, Ingram Micro,
Intel, Level Platforms and Microsoft, to accelerate the adoption of managed
services through collective channel partners by providing a comprehensive
source of education for successful managed services.

    The IT reseller channel that addresses the Small and Medium Business
(SMB) market is undergoing a major transformation that will reshape the entire
channel. This transformation is catalyzed by the adoption of managed services
- a method of delivering products and services to SMB end customers. This
channel transformation presents a remarkable opportunity for leading vendors
to dramatically enhance their competitive positioning in the SMB market. To
leverage this opportunity, MSP Partners is a program designed to achieve
greater channel loyalty and improved end customer satisfaction while
establishing common standards that will drive participating vendors' market
leadership positions into the future.

    "Managed services changes the way that IT solution providers,
system/network integrators, value added distributors and VARs service and
support their SMB customers," said Ryck Marciniak, Director of Vendor
Alliances for Level Platforms. "An important result of managed services
delivery is the de-commoditization of services, leading to the sustained
competitive differentiation that few solution providers currently enjoy in
today's market."

    Demand for Managed Backup Services

    Increasing demand for managed backup services continues to drive growth
and expand opportunities for service providers. Asigra's Televaulting(TM)
backup/restore software solution allows service providers to drive recurring
revenue and long-term contracts from their current customer base, providing
stable and predictable cash flow by delivering a backup utility service. With
Televaulting, service providers manage the data protection process for their
customers with technology that is industry proven and built for use as a
managed backup platform with features that include scalable licensing, private
branding, embedded billing, advanced security and SLA monitoring and
management. Televaulting is agentless, making installation non-intrusive and
simple to manage. Since the software has been developed for service
provisioning, it allows a hands free approach to offering managed backup as a

    "The alignment of technology leaders to form an educational core to
support managed services will streamline the adoption process for many service
providers, reducing the barriers to entry," said Eran Farajun, Executive Vice
President for Asigra. "With emphasis on pre-scheduled service, flat-fee
billing, long-term contracts, remote service delivery, recurring revenue and
competitive differentiation, MSP Partners will provide expert insight into how
these will maximize efficiency and profits for service providers to move the
industry forward."

    About MSP Partners

    MSP Partners is a vendor alliance formed to provide solution providers a
comprehensive source of MSP education. Members benefit from cohesive new
market research, solution provider success stories, and collaborative vendor
solutions, all demonstrating the proven path to success in managed services.

    About Asigra

    Asigra is the award-winning leader in remote office/branch office (ROBO)
online backup and recovery for managed backup service providers and
enterprises. The company's flagship product, Televaulting, is used by global
enterprises in the financial, insurance, legal, government, healthcare and
retail industries with more than three petabytes of data protected. Asigra
technology is used by hundreds of service providers worldwide who offer backup
managed services to companies ranging from SMBs to Global 2000 enterprises.
The agentless remote site backup and recovery solution provides simple,
centralized management of the data protection process while eliminating the
capital and operational expenses associated with agent-based solutions.
Founded in 1986, Asigra is headquartered in Toronto, Canada, with partner
offices around the world. For more information, visit

    Asigra, Asigra Televaulting, BLM, Backup Lifecycle Management, and the
Asigra logo are trademarks of Asigra Inc. All other brand and product names
are, or may be trademarks of their respective owners.

For further information:

For further information: Asigra Inc. Joy Burd, 416-736-8111 x106 or Ventana PR Joe Austin, 818-591-2646

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