Argentina and Canada Join Forces To Promote Tourist Landmarks

    An innovative strategic alliance to attract tourism promotes both Niagara
    and Iguazu Falls as sister falls.

    The promotion includes a one-week event showcasing Argentina from

    TORONTO, Aug. 28 /CNW/ -- You may be surprised to find an Argentine park
ranger in Niagara Falls, Ontario sharing information on the destination's
natural wonders.  This is part of Argentina Week, a groundbreaking weeklong
event that will showcase Argentina's tourism, culture and cuisine from
September 3-7. This event is part of the first edition of Celebrate Cultures,
an international festival organized by Niagara's Park Commission (NPC) that
will also include China and Japan.
    Argentina Week is the result of an exceptional strategic alliance between
Argentina and Canada in order to promote and impulse tourism to their renowned
landmarks: Iguazu Falls and Niagara Falls.  The objective is not only to
jointly develop these famous sites through unique marketing strategies, but to
work in the advancement of education, research and knowledge exchange.
    "We are truly seeing a unique cross promotion effort between the falls of
Niagara and Iguazu that benefits both sides. We hope it will entice Canadian
and American travelers to consider Argentina for its inspiring nature, top
notch facilities and welcoming people," said Carlos Meyer, Secretary of
Tourism of Argentina.
    World-renowned Niagara Falls will be the perfect backdrop for Argentina
Week, an event that will let visitors experience the sensuality of tango and
surround them with the sound of harps and live orchestras. The colors and
images of Argentina will be the decor of the restaurants that will feature
authentic cuisine giving guests the opportunity to taste the famous beef
empanadas, chimichurri sauce, and Mendoza wines. The fun continues at night
with the colors of the fireworks and the special illumination of the
    Tourists will have a unique chance in this event to learn about Iguazu
Falls, one of the largest waterfalls on Earth, made up of 275 cascades that
offer a spectacular sight. Located on Argentina Northeast, the falls are part
of the Province of Misiones and were declared a UNESCO World Heritage Site in
1984. Iguazu's surrounding rainforest boasts over 2,000 species of flora and
fauna including tapirs, ocelots, jaguars and caimans.
    Get ready to learn, taste and feel Argentina, a unique and passionate
land that will host an unforgettable event. For a complete schedule of events
please visit

For further information:

For further information: Luis Prado, +1-786-709-2489, Web Site:

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