MONTREAL and TORONTO, Jan. 18 /CNW Telbec/ - Aeroplan Limited Partnership
and Primus Telecommunications Canada Inc., the largest alternative
communications carrier in Canada, today announced a multi-year national
partnership which will allow Aeroplan Members to accumulate Aeroplan Miles
across Primus' entire range of consumer products and services.
Effective today, Aeroplan Members may earn three Aeroplan Miles for every
dollar spent on Primus' suite of products and services, including home phone,
long distance, wireless, and internet services, as well as Primus' bundled
offerings. Aeroplan Members can also earn valuable Bonus Aeroplan Miles when
they sign up for Primus services.
"Aeroplan's national partnership with Primus is an excellent way for
Aeroplan Members across Canada to take advantage of a rich mile-earning
opportunity," said Rob Shields, Vice President, Partnerships, Aeroplan. "Our
members can now easily earn Aeroplan Miles on a wide array of everyday
"Primus Canada is excited to once again offer Aeroplan Miles to our
customers," said Andrew Day, Senior Vice President of Residential Services,
Primus Canada. "Allowing our customers to collect Aeroplan Miles is consistent
with our ongoing efforts to provide additional value over and above the
monthly savings they receive on their Primus telecommunications services."
Aeroplan Members can find more information and sign up to receive Primus'
products and services by visiting www.primus.ca, or by calling Primus'
customer service centres, at 1-800-806-3273 (English) or 1-800-340-4920
Aeroplan, Canada's premier loyalty marketing company and operator of the
Aeroplan loyalty program, is dedicated to developing and executing programs
designed to engage the loyalty of its prestigious membership.
Aeroplan's millions of members earn Aeroplan Miles with its network of
more than 70 world-class partners, representing more than 150 brands in the
financial, retail, and travel sectors. Miles earned may be redeemed for
Aeroplan's industry-leading ClassicFlight Rewards, innovative ClassicPlus
Flight Rewards, and global Star Alliance Flight Rewards, offering travel to
more than 850 destinations worldwide. In 2007 alone, more than 1.5 million
round-trip flight rewards were issued. Aeroplan's roster of non-flight rewards
includes more than 400 exciting specialty, merchandise, and experiential
rewards, as well as hotel and car rental rewards. Members are encouraged to
stay engaged with Aeroplan and avoid mileage expiration due to inactivity by
earning or redeeming Aeroplan Miles at least once in any consecutive
For more information about Aeroplan, please visit www.aeroplan.com.
About Primus Canada
Primus Telecommunications Canada Inc. is the largest alternative
communications carrier in Canada. The Company offers facilities-based voice,
data, e-commerce, Web hosting, VoIP and broadband Internet services utilizing
ADSL2+ technology. Primus Canada's national network consists of nationwide
switches with international connectivity through its parent company's global
network, ATM and IP nodes, and colocation facilities at major cities across
the country. Primus Canada is also one of Canada's largest MVNO's (Mobile
Virtual Network Operator) offering PRIMUS Wireless service. Primus Canada is a
wholly-owned subsidiary of McLean, Virginia-based PRIMUS Telecommunications
Group, Incorporated (OTCBB: PRTL). Primus Canada news and information are
available at the Company's Web site at www.primus.ca.
For further information:
For further information: Jess Duerden, Aeroplan, (416) 352-3729,
email@example.com; Jennifer Alsop-Lee, firstname.lastname@example.org; Erin
O'Reilly, email@example.com, Media Profile, (416) 504-8464; Andrew Day,
Primus Telecommunications Canada Inc., (416) 207-7121, firstname.lastname@example.org