50 Nissan cubes awarded at Hypercube events in Toronto, Montreal and Vancouver

    Hypercube Rewards Canadians From Across the Country for Creativity and
    Social Engagement

    MISSISSAUGA, ON, June 24 /CNW/ - Last night, after four months of
engaging with Hypercube - Nissan Canada's unique social media campaign that
rewards creativity in Canada - 50 Canadians were awarded an all-new 2009
Nissan cube at events simulcast in Toronto, Montreal and Vancouver. Many of
the 500 finalists, their friends and other special guests gathered at the
three events to see if they were one of the lucky recipients of a cube all
their own.
    "Hypercube is exceptional for Nissan because we are engaging with our
consumers in such a relevant, unique and interactive way," said Jeff Parent,
VP of sales and marketing with Nissan Canada, from CiRCA nightclub in Toronto.
"The 500 finalists created an extensive online community that interacted with
each other, and their local communities, and really spread the word about the
Nissan cube. It's a very exciting evening to now be able to announce the
    The 50 winners were announced at events simulcast in CiRCA in Toronto,
Club Soda in Montreal and Gossip Nightclub in Vancouver. Finalists unable to
make it to the events watched it all unfold via webcast. As names were
announced, the ecstatic winners made their way on stage to celebrate and be
recognized for their Hypercube creativity. In the coming weeks, all the
winners will receive their brand new car from local dealerships.
    The strong Hypercube community established over the past few months will
continue beyond the event as winners blog about their life with cube for the
next year. Based on what was seen throughout the audition phase, the 50
winners and their cubes are in for some exciting adventures.
    The events also provided an opportunity for a few local Hypercube
finalists - including singers, guitarists and visual artists - to showcase
some of their talents during "15 Minutes of Fame" segments throughout the
    "The creativity of the Hypercube finalists is really astounding and what
a unique opportunity to be able to share their talents on stage and in front
of the Hypercube community," said Parent. "It will be exciting to see what the
winners get up to with their cubes over the next year."
    Several of the Hypercube judges, who had the difficult task of evaluating
the 500 finalists and selecting the top 50, attended the events and mingled
with the finalists and winners. The independent panel was comprised of three
English-speaking and three French-speaking judges. Dustin Rabin, a prominent
Canadian concert photographer and Hypercube judge, attended the Toronto event.
    "Hypercube was a great experience for me and the other judges because it
gave us a chance to see firsthand the talent of the creative community in
Canada," said Rabin. "Some of the auditions were so unique and cutting edge
and it's great to see the winners receive the good news tonight!"
    Follow along as the Hypercube winners blog about their life with cube at

    For images from the event please visit:

    Vancouver Event Photos: http://www.flickr.com/photos/cube_west/
    Toronto Event Photos: http://www.flickr.com/photos/cube_east/
    Montreal Event Photos: http://www.flickr.com/photos/cube_quebec/

    List of winners:

    British Columbia (9):                Saskatchewan (2):
    Mike Haire, Abbotsford               Taylor Pfeifer, Saskatoon
    Sean Siddals, Prince George          Jade Hanson, Warman
    Greg Sczebel, Salmon Arm
    Robin Van Gyn, Squamish              Ontario (21):
    Syd Woodward, Vancouver              Telma Costa, East York
    Kevin Grandia, Vancouver             Bev Hogue, Fonthill
    Joe Lafleur, Vancouver               Antony Hare, London
    Anthony Boronowski, Vancouver        Paul Marozzo, Midhurst
    Jeff Keenan, Whistler                Mark Orszulak, Mississauga
                                         Mark Wotton, Oshawa
    Alberta (3):                         Sean Williams, Thornhill
    Phil Crozier, Calgary                Tony Elston, Toronto
    Lisa Brawn, Calgary                  Tim Donnelly, Toronto
    Emily Bolinger, Calgary              Jacqueline Pavan, Toronto
                                         Rafe Malach, Toronto
    Quebec (13):                         Rannie Turingan, Toronto
    Anne-Marie Venne, Gatineau           Julie Kroll, Toronto
    Delphine Bergeron, Laval             Jasin Dollin, Toronto
    PHLASH Tha, Montréal                 Curtis Santiago, Toronto
    Jean-Aymeri de Magistris, Montréal   Chris Musina, Toronto
    Mike Giles, Montréal                 Arv Slabosevicius, Toronto
    Natalie Jobidon, Montréal            Andre Molnar, Toronto
    Eric Lafontaine, Montréal            Amrita Chandra, Toronto
    Allison Moore, Montréal              Laura Aqui, Toronto
    Josée Rivest, Montréal               Alwin Richards, Whitby
    Guillaume Boudreau, Montréal
    Jean-Philippe Faucher, Quebec        Nova Scotia (1):
    Amélie Paul, Sainte-Dorothée         Samantha Babin, Halifax
    Francis Lévesque, Sorel-Tracy
                                         Prince Edward Island (1):
                                         Mark Stevenson, Summerside

    About Nissan Canada Inc.

    Nissan Canada Inc. (NCI) is the Canadian sales, marketing and
distribution subsidiary of Nissan Motor Limited and Nissan North America, Inc.
With offices in Vancouver (BC), Mississauga (ON), and Kirkland (QC), NCI
directly employs 250 full-time staff. There are 150 independent Nissan
dealerships and 29 Infiniti retailers across Canada. Nissan is dedicated to
improving the environment under the Nissan Green Program 2010, whose key
priorities are reducing CO(2) emissions, cutting other emissions and
increasing recycling. More information about Nissan in Canada and the complete
line of Nissan and Infiniti vehicles can be found online at www.nissan.ca and

    /NOTE TO PHOTO EDITORS: A photo accompanying this release is available on
    the CNW Photo Network and archived at http://photos.newswire.ca.
    Additional archived images are also available on the CNW Photo Archive
    website at http://photos.newswire.ca. Images are free to accredited
    members of the media/

For further information:

For further information: Media contacts: Heather Meehan, Cohn & Wolfe,
Tel: (647) 259-3268, Cell: (416) 402-5748, Email: heather.meehan@cohnwolfe.ca;
Didier Marsaud, Corporate Manager, Corporate Communications, Nissan Canada,
Tel: (905) 629-6400, Cell: (416) 573 7231, Email:

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