Visa Canada joins ParticipACTION for Sports Day in Canada

Six Team Visa athletes join in celebrations of sport across Canada

TORONTO, Sept. 12, 2011 /CNW/ - Visa announced today that it is joining ParticipACTION as a proud sponsor of the second annual Sports Day in Canada, taking place on September 17, 2011.  Six Canadian Team Visa athletes will be joining Sports Day in Canada events across the country to celebrate sport and showcase the power of sport at all levels in Canadian communities.

"As a longtime supporter of sport through our Team Visa program and our sport sponsorships, Visa is thrilled to help ParticipACTION share the enjoyment and passion of sport with all Canadians," said Brenda Woods, Head of Marketing, Visa Canada.  "We are proud to have our Team Visa athletes join the celebration all across the country."

Participating Team Visa athletes include Nicole Forrester (athletics/high jump), Karen Furneaux (kayaking) Emilie Heymans (diving), Benoit Huot (swimming), Brian McKeever (para-nordic skiing) and Richard Peter (wheelchair basketball).  They will be joining groups at sporting events in Toronto, Halifax, Montreal, Calgary and Prince George to mark this year's Sports Day in Canada.

"Team Visa athletes are passionate about sport and actively involved in their communities, so joining forces with Sports Day in Canada to encourage Canadians to get involved in sport in their communities is a natural fit for Visa", added Woods.

"ParticipACTION is proud to have Visa as an engaged and enthusiastic sponsor for Sports Day in Canada, as we spread the message of the love of sport and its benefits for Canadians," said Kelly Murumets, President and CEO, ParticipACTION. "The Team Visa athletes certainly inspire me, and I know they will inspire others to get involved in celebrating sport this September."

Canadians can visit to see videos and blog postings about the power of sport featuring Team Visa athletes, and browse sport-related events taking place across the country from September 10 to 17.  Team Visa athletes will also be featured in the Sports Day in Canada broadcast on CBC and SRC.  Visa Canada employees will also be joining the effort, celebrating Sports Day in Canada by participating in Jersey Day on Friday, September 16.

About Team Visa
Team Visa is dedicated to supporting athletes as they prepare for one of the greatest athletic challenges of their lives: competing at the Olympic and Paralympic Games. Visa empowers athletes to achieve their dreams by providing financial and emotional support and valuable marketing exposure in pursuit of their Olympic and Paralympic goals. Leading up to the London 2012 Olympic and Paralympic Games, Visa will support more than 50 individual athletes and national teams from more than 20 countries, including Canada, the United States, Brazil, United Kingdom, China, South Africa and Russia.

About Visa
Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable digital currency. Underpinning digital currency is one of the world's most advanced processing networks—VisaNet—that is capable of handling more than 20,000 transaction messages a second, with fraud protection for consumers and guaranteed payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit

SOURCE VISA Canada Corporation

For further information:

Carla Hindman, Visa Canada, 416-860-8869,


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