AMSTERDAM, April 14 /CNW/ - In the first quarter of 2011 almost 40,000
metric tons of UTZ CERTIFIED Good Inside coffee was sold, an increase
of 25% compared to the same period last year. The high volume of the
first quarter is a continuation of the growth path in 2010 when in
total 121,000 metric tons of UTZ CERTIFIED coffee was sold and 304,000
metric tons certified, a growth of almost 50% compared to the year
before. This makes UTZ CERTIFIED the largest sustainability program for
coffee in the world.
According to UTZ CERTIFIED, one of the main reasons for the growth in
certified demand is the approach of the program. The Codes for coffee,
cocoa and tea meet the requirements set by the market and at the same
time UTZ CERTIFIED analyzes the major problem areas for farmers on
issues that have the most impact on productivity and sustainability.
This set-up demonstrates that corporate social responsibility does in
fact have an (economical) value for both environment and farmers in
origin as well as companies in buying countries.
Supply certified cocoa growing strong
Besides coffee farmers, UTZ CERTIFIED also trains cocoa farmers to
become professional and responsible entrepreneurs. The supply of
sustainably produced cocoa will grow strongly in the coming period
because of the growing number of UTZ CERTIFIED cocoa farmers worldwide.
Now, cocoa producers have already been certified in Ivory Coast, Ghana,
Papua New Guinea, Ecuador, Vietnam, Nigeria, Uganda, Congo, Peru,
Dominican Republic and Tanzania.
UTZ CERTIFIED launches Code of Conduct for Rooibos
An important step was taken in making the tea sector more sustainable;
UTZ CERTIFIED launched the Code of Conduct for Rooibos. This is the
first internationally accepted standard that is specifically developed
for mainstream sustainable Rooibos. All four producers and two
processors that were included in the pilot projects have been
Independence of farmers strengthened
At this moment, over 160,000 smallholders and estates in coffee, tea and
cocoa have been UTZ CERTIFIED. This means the independent position of
many farmers has been strengthened. Farmers are trained in the
professionalization of their agricultural practices and operational
management. This improves the quality of the product and allows them to
produce higher volumes at lower costs. This in turn enables farmers to
negotiate a better price for a better product and with this improve
their standard of living. Moreover, farmers who work with UTZ CERTIFIED
in the global marketplace receive a premium for their crop and they
don't have to pay for taking part in the program.
More information about UTZ CERTIFIED: http://www.utzcertified.org.
Note to the editors. Not for publication.
SOURCE UTZ CERTIFIED Foundation
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