MARKHAM, ON, Jan. 4 /CNW/ - Total Debt Freedom Inc. ("TDF") today
announced that Karen Scott, a Debt Negotiator and a former Quality Lead
for Minacs in their Bangalore, India call centre, will become the
company's Chief Raving Fan Officer ("CRFO").
"I Googled it, and as far as I can tell this is the first time any
company has announced a CRFO. We know satisfied customers just aren't
enough anymore, you need to create raving fans out of clients and
employees if you really want to grow," said Cooper. "I've admired
companies such as Zappos and their ability to create raving fans for a
long time, but we offer a service that contains bigger challenges, so
achieving similar results at Total Debt Freedom is going to mean more
than just under promising and over delivering," noted Cooper.
Scott will report to Chief Executive Officer ("CEO") and Founder Richard
Cooper. She will be responsible for creating raving fans of clients and
employees. She also becomes a part of the company's executive
management team, which directs all aspects of company strategy,
planning and operations. Scott will formally assume this role on
January 5th 2011.
"We received tons of interest in the CRFO position and had the
opportunity to meet with many candidates," said Cooper. "We quickly
recognized that Karen was the right person for the role of CRFO and are
thrilled to be blazing this new path of creating raving fans."
"Shortly after joining TDF, I realized this is the place for me. The
culture and people are amazing, the encouragement to succeed and grow,
keeps me enthusiastic and passionate about being a part of this awesome
team. I am excited to accept this new position and strongly believe
that we will be successful in creating raving fans and a world-class
service" said Scott.
About Total Debt Freedom - Total Debt Freedom's mission is to create raving fans by getting cash
strapped consumers out of credit card debt in 3 years for considerably
less than they owed on the day they started the debt settlement
program. Total Debt Freedom (www.TotalDebtFreedom.ca) is a privately held company serving Canadians and is headquartered in
Markham, Ontario, Canada.
Total Debt Freedom and the Debt Free Man® are registered marks of Total
Debt Freedom Inc. Other names may be trademarks of their respective
SOURCE Total Debt Freedom Inc.
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