The Facts Speak For Themselves

Overwhelmingly positive reaction to www.bcsalmonfacts.ca and television and print advertising campaign as salmon farmers deliver requested data to the Cohen Commission. 

VANCOUVER, Jan. 17 /CNW/ - As the Cohen Commission  Inquiry into the Decline of the Sockeye Salmon resumes hearings today, members of the British Columbia Salmon Farmers Association report their new campaign to set the record straight is an overwhelming success.

"There has been a lot of misinformation muddying the waters so we're glad the Commission is back looking at the facts surrounding this critical issue," said Mary Ellen Walling, Executive Director of the BCSFA. "This story is about the facts and the facts speak for themselves at BCSalmonFacts.ca."

Walling also said requested fish farm data back to 2000 is being delivered to the Cohen Commission to meet Friday's deadline.

"The Commission asked for and we are delivering all of the data covering 120 farm sites from 2000 to 2010," said Walling. "We will also work with Commission staff to ensure they have the context of the data."

Data from 2000 to 2002 - before the BCSFA fish health database was established is actively being collected and organized, said Walling, though it is more challenging to collect because records were not maintained in the same way at that time.

"Some of those companies are no longer in existence so it presents a challenge but we are determined to do everything we can to find that data as requested," she said.

Meanwhile, BCSalmonFacts.ca, which launched last week, continues to engage a growing audience on the facts and dispel the myths around salmon farms. The moderated forum is responding to questions and postings while also cross-posting other blogs.

BCSalmonFacts.ca is an initiative of five major salmon farming companies and feed suppliers: Marine Harvest Canada, Mainstream Canada, Grieg Seafood, Ewos and Skretting, all members of the BCSFA . The BCSFA is the voice of British Columbia's environmentally sustainable farmed salmon industry.

Farmed salmon is the province's largest agricultural export and is recognized around the world as a naturally healthy and environmentally responsible product.

SOURCE BCSalmonFacts.ca

For further information:

Media requiring more information, images and interviews, contact:
Ian Harvey, Director DDB PRian.harvey@can.ddbpr.com604-608-4461

Profil de l'entreprise

BCSalmonFacts.ca

Renseignements sur cet organisme


FORFAITS PERSONNALISÉS

Jetez un coup d’œil sur nos forfaits personnalisés ou créez le vôtre selon vos besoins de communication particuliers.

Commencez dès aujourd'hui .

ADHÉSION À CNW

Remplissez un formulaire d'adhésion à CNW ou communiquez avec nous au 1-877-269-7890.

RENSEIGNEZ-VOUS SUR LES SERVICES DE CNW

Demandez plus d'informations sur les produits et services de CNW ou communiquez avec nous au 1‑877-269-7890.