StrawberryFrog Strengthens Management Team With Strategic Hire From Goodby Silverstein & Partners



NEW YORK, May 28, 2011 /CNW/ -- To meet the needs of its growing "cultural movement" agency business, StrawberryFrog announced today it has hired Frances Rhodes as operations director for the StrawberryFrog New York agency.

"We are excited to welcome this amazing talent to StrawberryFrog at a time when our global agency is experiencing unsurpassed growth and acknowledgement in the advertising industry," said Scott Goodson, Chairman and CEO.

In her new senior management role, Frances will focus on streamlining and building on the innovative process, operations and solutions the company has created to manage some of the best and creative clients in the world.

StrawberryFrog co-founder Karin Drakenberg added, "Frances will further strengthen our agency's growing management team and we are thrilled to have such a talented and experienced manager joining the ranks of our operation. When we started the agency 12 years ago, we never imagined that we would have grown as rapidly as we have around the world. We are looking forward to the future and with Frances aboard, who will have such an experienced hand on the tiller."

Rhodes comes to StrawberryFrog from industry known Goodby Silverstein & Partners where she spent four and a half years and was responsible for managing the agency's esteemed Sprint business.

StrawberryFrog is an innovative global agency that develops strategic vision and creative solutions that create growth for clients. The firm is known for creating "cultural movements" and currently is nominated for several awards at the upcoming Association of Independent Commercial Producers. StrawberryFrog currently employs over 200 creative spirits in four offices in four countries, including USA, The Netherlands, Brazil, Dubai and Mumbai in progress.


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SOURCE StrawberryFrog

For further information: Aleks Bookman, +1-212-366-0500,

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