Shaw Media's Food Network Canada and Temple Street Productions Announce New Competitive Reality Television Series Recipe to Riches

National Casting Call Opens Today

Series to Premiere on Food Network Canada and Global in Fall 2011

TORONTO, Jan. 17 /CNW/ - Temple Street Productions and Shaw Media confirmed today that they will produce and broadcast a brand new Canadian competitive reality TV series, Recipe to Riches. The new original series gives ordinary Canadians with extraordinary recipes a once-in-a-lifetime shot to exhibit their talent on TV with the possibility of their recipe making it onto the shelves of select Loblaw Companies Limited ("Loblaw") grocery stores across the country. The national casting call for Recipe To Riches begins today with information available at www.recipetoriches.ca.

The show will embark on a cross-country tour and will be looking for Canada's best recipes in seven different food categories that range from appetizers to entrees to desserts. The winners of each category will receive a $25,000 cash prize and will have their recipe developed into a President's Choice® branded product available in select Loblaw grocery stores across the country. Canadians will vote for the best of the best among the category winners, and the winner will take home the grand prize of $250,000 - the largest cash prize in Canadian reality show history.

"Recipe to Riches ups the ante of reality food programming in Canada," say David Fortier and Ivan Schneeberg, Co-Presidents of Temple Street Productions.  "We are offering Canadian food enthusiasts an opportunity to share their most delicious recipes with the entire country."

"We're thrilled to be working with Temple Street Productions to bring Canadians a completely new kind of series that will offer a strong co-viewing experience for families across the country," says Barb Williams, Senior Vice President of Content for Shaw Media.  "There is a strong appetite among Canadian viewers for this kind of format and no shortage of culinary talent to be showcased."

Participants will compete in one of seven culinary categories including:

  • Appetizers
  • Sweet & Savoury Snacks (including squares, bars, cookies, tarts, clusters, brittle and crisps)
  • Cakes (including cheesecakes)
  • Sweet Pies (including cobblers, crisps and crumbles)
  • Savoury Pies (including shepherd's pie, meat pies, pizza)
  • Entrées (freezable)
  • Frozen Treats (including ice cream, sorbet, gelato)

Interested participants are encouraged to register for their audition city, date and time at www.recipetoriches.ca.  Details of the competition rules are also available on the website.

The cross-Canada search for our nation's best recipes begins in Halifax on February 5 and ends in Toronto on February 26th. Canadians are invited to participate in open calls at the following cities:

Halifax: February 5

Vancouver: February 12

Montreal: February 19

Toronto: February 26

Recipe to Riches is produced by Temple Street Productions in association with Food Network Canada.

About Temple Street Productions

Temple Street Productions is an award-winning independent production and distribution company based in Toronto, Canada.  A selection of Temple Street's past and present projects include:  Being Erica (CBC, SOAPnet), Wingin' It (Family Channel, CBBC) Billable Hours (Global, Showcase), Canada's Next Top Model (CTV), How Do You Solve A Problem Like Maria? (CBC), Queer As Folk (Showtime, Showcase) and Darcy's Wild Life (NBC, Discovery Kids, Family Channel).

About Shaw Media

Shaw Media is a diversified communications and media company, providing consumers with broadband cable television, High-Speed Internet, Digital Phone, telecommunications services (through Shaw Business Solutions), satellite direct-to-home services (through Shaw Direct) and engaging programming content (through Shaw Media). Shaw serves 3.4 million customers, including 1.8 million Internet subscribers and over 1.0 million Digital Phone customers, through a reliable and extensive network, which comprises 625,000 kilometres of fibre. Shaw Media includes the second largest conventional television network in Canada, Global Television and 19 specialty networks including HGTV Canada, Food Network Canada, History Television and Showcase. Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX - SJR.B, NYSE - SJR). FOOD NETWORK is a trademark of Television Food Network G.P.; used with permission. President's Choice® is a registered trademark of Loblaws Inc. used with permission.

SOURCE Temple Street Productions

For further information:

For media inquiries please contact:

Gabrielle Totesau
Account Manager, Optimum Public Relations
(416) 934-8035
gabrielle.totesau@cossette.com

Ashley MacIntyre
Manager Corporate Communications, Temple Street Productions
(416) 591-5714
amacintyre@templestreetproductions.com

Cathy Kurzbock
Publicist, Food Network            
(416) 966-7501
Cathy.Kurzbock@shawmedia.ca

Profil de l'entreprise

Temple Street Productions

Renseignements sur cet organisme

Shaw Media

Renseignements sur cet organisme


FORFAITS PERSONNALISÉS

Jetez un coup d’œil sur nos forfaits personnalisés ou créez le vôtre selon vos besoins de communication particuliers.

Commencez dès aujourd'hui .

ADHÉSION À CNW

Remplissez un formulaire d'adhésion à CNW ou communiquez avec nous au 1-877-269-7890.

RENSEIGNEZ-VOUS SUR LES SERVICES DE CNW

Demandez plus d'informations sur les produits et services de CNW ou communiquez avec nous au 1‑877-269-7890.