Toronto appearance will be a homecoming for the global CEO of Chrysler
Group and Fiat
TORONTO, July 9, 2013 /CNW/ - Mark your calendars now, because the
opening ceremony of the 2014 Canadian International Auto Show (CIAS)
promises to be one of the highlight events of the auto industry year.
Chrysler Canada and the CIAS announced today that Sergio Marchionne,
Chairman and Chief Executive Officer (CEO) of Chrysler Group LLC and
CEO of Fiat S.p.A. - one of the most sought-after speakers in the
business world - will be the keynote speaker at the official opening
ceremonies for CIAS 2014 in Toronto.
The ceremonies will take place as part of media preview day on Thursday,
February 13, 2014, at the CIAS venue in the Metro Toronto Convention
Centre. The show will open to the public on February 14 and run through
February 23, 2014.
It will be something of a homecoming for Marchionne, who was born in
Italy but grew up and went to school in Toronto and remains a
dual-citizen of both Canada and Italy.
Marchionne is a barrister, solicitor and chartered accountant, having
earned a Bachelor of Arts degree with a major in Philosophy and minor
in Economics from the University of Toronto and a Bachelor of Laws from
Osgoode Hall Law School at York University in Toronto.
He also holds Master of Business Administration and Bachelor of Commerce
degrees from the University of Windsor (Ontario).
Marchionne is best known, however, as the architect behind Fiat's
alliance with Chrysler and as a straight-talking executive.
His appearance in Toronto is certain to provide plenty of grist for the
"If there is a superstar in the global auto industry, Sergio Marchionne
is it," says Frank Romeo, president of the CIAS. "We are delighted to
welcome him back to his hometown to officially open the 2014 Canadian
International Auto Show in Toronto. It is truly our honour and we thank
him and Chrysler Canada for hosting the opening ceremonies, on behalf
of both the Trillium Automobile Dealers Association (TADA) and the
Canadian International Auto Show."
Each year, one automaker acts as the official host of the show,
representing all the manufacturers and staging the opening ceremonies.
For 2014, Chrysler Canada will fulfill that role.
The Canadian International Auto Show, which celebrated its 40th
Anniversary in 2013, is the largest and most important auto show in
Canada, typically attracting more than 300,000 attendees and in excess
of 1,000 accredited media representatives.
It is also one of the premier auto shows within North America and is
gaining in stature internationally.
SOURCE: Automobile Journalists Association of Canada
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