Say "I do" in Paradise

Make your wedding dreams come true with the Ultimate Wedding Collection from Transat Holidays and Nolitours

TORONTO, Feb. 1 /CNW/ - Love is in the air! Imagine exchanging vows with the love of your life on a white sandy beach, surrounded by crystal, turquoise water to express your love and commitment to a future together. A recent Transat Holidays and Nolitours Wedding Survey**, conducted by Ipsos Descarie, revealed that this romantic dream wedding is the preferred choice for half of Canadians (50%).

Transat Holidays and Nolitours, the leaders in Canada's holiday travel industry, are seeing a growing trend of couples choosing  destination weddings in paradise, whether that be on a beach, in Europe or on a cruise, over traditional weddings which are so often spoiled by the endless list of decisions and escalating costs. And as more couples choose to wait to tie the knot, the Transat Holidays and Nolitours Wedding Survey shows that 60% of couples between the ages of 35-54 would prefer a romantic wedding away from home, compared to a traditional wedding close to home (17%).

"We often hear about the pressure, anxiety and high cost involved in planning a home town wedding," says Denise Heffron, Vice President National Sales and Commercial, Transat Holidays and Nolitours. "We take the stress out of wedding planning so that you can experience your special day with complete piece of mind. The Transat Holidays and Nolitours Wedding Collection offers the highest standards at an affordable price."

There has been a significant change in Canadians' approach to marriage. With an increase of second-time-around weddings and blended families, more and more consider a trip to a sun-filled paradise as the favourite way to say "I do". Celebrating renewal of vows is also a growing trend. Couples are not waiting as long to re-connect with each other and are using the tradition as a chance to celebrate with friends and family. 66% of those surveyed interested in renewing their vows chose an intimate ceremony on a white sandy beach, 28% selected a romantic European service and only 2% preferred to stay close to home.

"In fact, many guests actually tell us that their wedding day was so busy that they remember few details. A renewal of vows ceremony creates fresh, vibrant and new memories that can add romance and spice to a marriage", says Heffron. "In our high-pressure, fast-paced world it's never too early or too late to celebrate the love that you share with those who matter most.  What better way to relive that special day than a memorable holiday?"

Honeymoon Delight
The Transat Holidays and Nolitours Wedding survey also reveals that after saying "I do", newlyweds are eager to start their adventure together with a ticket-for-two to anywhere! More than half of respondents (58%) dream of a romantic honeymoon to a warm, exotic destination, 28% crave an exciting European retreat and 13% long for a tropical island hoping cruise. How many honeymooners choose to stay close to home with family and friends? A mere 1%. 

Transat Holidays & Nolitours Weddings Away Line
Nolitours and Transat Holiday have been helping couples enjoy their dream weddings and honeymoons for more than 20 years. Most recently, these wedding experts have designed four outstanding wedding packages - Joy, Bliss, Euphoria and Passion - and made them available at their most stunning resorts. Each one has been created with its own exclusive components to offer the best possible service to future newlyweds and their guests, from flights, to accommodation and from the food and beverage to the wedding coordinator to create worry-free destination weddings. All are featured in a brand new 84-page brochure.

Submit Your Proposal Story and Win!
Transat Holidays launched an exciting Destination Wedding Contest. Future brides and grooms are invited to submit their marriage proposal stories to New stories will be posted on the site between now and April 4, 2011.  From April 5 to 15, 2011, twelve selected stories will be posted on both the English and French website and the public will be invited to vote for their favourite. Prizes will be awarded to the authors of the three stories with the most votes.

The author of the most popular story will win Transat Holidays' Euphoria wedding package, part of the Weddings Away line, a one-week all-inclusive vacation for two at the Gran Bahia Principe Cayo Levantado Don Pablo Collection resort in Samana, Dominican Republic, a Birks Jewellery gift card valued at $10,000, and a La Vie en Rose Aqua gift card valued at $1,500.

About Transat Holidays
Transat Holidays provides its customers with the full range of holiday products.  During the winter season, Transat Holidays focuses on sun vacations, offering a choice of more than 175 hotels, mainly in the Caribbean and Mexico; in summer, it offers an impressive array of flights, packages and tours to some 30 European destinations. Transat Holidays also offers a year-round selection of more than 150 cruises. 

For more information, please visit

About Nolitours
Nolitours offers its customers across Canada a wide variety of competitively priced holiday packages available year-round, for sun destinations in the Caribbean, Mexico, and Central and South America.

For more information, please visit

** From January 7 to 11, 2011, Ipsos Descarie conducted an online survey among 2353 randomly selected Canadian adults. The margin of error—which measures sampling variability—is +/- 2.02%. The results have been statistically weighted according to the most current education, age, gender and region Census data to ensure samples representative of the entire adult population of Canada

SOURCE Transat Holidays

For further information:

Transat Holidays
Ive Balins or Adriana Lurz
Strategic Objectives
Tel: (416) 366-7735

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