Jennifer MacKenzie shares secrets of lesser-known cuts of tender, juicy
TORONTO, June 13, 2011 /CNW/ - Summertime in Canada means looking for
ways to entertain on the grill while keeping grocery costs low. Food
writer, recipe developer and professional home economist, Jennifer
MacKenzie has teamed up with the Beef Information Centre to show
Canadians how to prepare, cook and serve the trendiest cuts of Canadian
Beef that just happen to be inexpensive too.
"These trendy and pocket friendly cuts include flank, sirloin tip,
brisket and tri-tip and are awesome for entertaining big groups and
feeding your family," said MacKenzie. "They are so easy to cook and
when you serve them you can slice and share, pick your level of
doneness and choose your portion size."
Beef lovers can visit www.beefinfo.org where they can enroll in the 'Make it Beef Club' and download the
latest (May 2011) Make it Beef Cook Booklet that will tell them all
about how to prepare and cook these value cuts. They can also click on
the Beef 101 link where they can find video cooking lessons, recipes
for every cut of beef, simple step-by-step instructions for cooking,
tips on marinating and much, much more.
"When I see a cut of beef I like in my weekly flyer the first thing I do
is go to www.beefinfo.org to check out the simple tips for making inexpensive cuts tender, juicy
and tasty," said Mackenzie, "Simple things like marinating and slicing
across the grain make a huge difference in pleasing your guests and
The Beef Information Centre is making summer even sweeter this year by
holding a 'Who Rules the Grill Contest'. By simply visiting www.beefinfo.org Canadians can win up to $3,000 in prizes including free groceries.
The contest includes a Twitter 'Grilling Smack-Talk' contest with weekly
prizes of $50, a Flickr contest where you can send in your best 'Ruling
the Grill' pics, a YouTube contest for your best 'Rule the Grill'
videos, a 'Who Rules the Grill' recipe contest for food bloggers and
finally a Facebook contest where beef lovers can pick their favourite
Visit www.beefinfo.org for great online video BBQ cooking lessons, great BBQ recipes,
nutrition tips and to enter the 'Who Rules the Grill' contest.
SOURCE Beef Information Centre
For further information:
and to receive electronic copies of the recipes and corresponding photography, please contact:
416-322-3030, ext. 231