Quarterly Report - January 1 to March 31, 2011 - Annual Review 2010-2011 - The Palais des congrés de Montréal generates $225 million in spinoffs and sets records

MONTREAL, May 17 2011 /CNW Telbec/ - For the previous quarter ending March 31, 2011, the Société du Palais des congrès de Montréal has confirmed it has secured two new international1 conventions and eight national2 conventions. These major events represent economic spinoffs for Montréal estimated at nearly $22M. Secured primarily with the cooperation of the Société's long-standing partner Tourisme Montréal, the events will result in more than 15,446 room nights being booked in hotels across the city. In terms of total event space confirmed, this represents a rise of 115% over the same period in 2010, i.e. an increase of 131% for conventions.

In terms of exhibitions, we confirmed a total of 22 consumer and trade shows, hence twice as many as last year for the same quarter. These events also helped triple the amount of event space rented compared to the other periods, surpassing 7 million square feet.

Overall for the 2010-2011 period, we confirmed in excess of 397 events for the coming years, representing a 24% increase over the previous year. The convention market as a whole performed particularly well, posting equally impressive growth.

Also, the Palais des congrès de Montréal ended its 2010-2011 financial year on a record-breaking note, having hosted 350 events and nearly 632,000 participants in the process.

In terms of spinoffs for Montréal, nearly 207,000 room nights were booked in the city's hotels. The events, which included 30 conventions, generated over $225 million for the city's economy, and this is over and above the intellectual spinoffs that resulted from the sharing of knowledge and the involvement of our universities and other higher learning institutions, our research centres and segments of excellence. These figures clearly demonstrate that our efforts to reenergize our commercial performance are bearing fruit.

"We had an exceptional year which further confirmed Montréal's standing as a leading host city in North America for international events," explains Marc Tremblay, President and Chief Executive Officer of the Société du Palais des congrès de Montréal. "The Palais' team and partners will continue to work hard to offer the participants who will be visiting us in the coming years an unparalleled experience."

Some of the noteworthy events hosted in 2010 include the following, all confirmed in collaboration with members of the Palais' Ambassadors Club:

  • 2010 Rotary International Convention (Ambassadors: Susan Diening and Michel Wong Kee Song)
    18 000 participants and $36 573 989 in economic spinoffs
  • 2010 Annual Meeting - Academy of Management (Ambassador: André Petit)
    10 000 participants and $21 321 872 in economic spinoffs
  • 13th World Congress on Pain (Ambassador: Dr. Fernando Cervero)
    6 000 participants and $16 799 529 in economic spinoffs
  • 21st World Energy Congress (Ambassadors: André Caillé, Richard Drouin and Marie-Josée Nadeau)
    3 500 participants and $16 631 506 in economic spinoffs
  • 59th General Assemby of the International Federation of Medical Students' Associations (IFMSA)
    (Ambassador: Alexandre Sigouin-Duquette)
    700 participants and $1 805 969 in economic spinoffs
  • 35th IOSCO Annual Conference (Ambassador: Jean St-Gelais)
    1 000 participants and $2 963 529 in economic spinoffs
  • 26th International Papillomavirus Conference (Ambassadors: Dr. Marc Steben and Dr. François Coutlée)
    1 800 participants and $4 944 892 in economic spinoffs
  • 9th Civicus World Assembly (Ambassador: Michel Venne)
    560 participants and $1 268 850 in economic spinoffs
  • IWA 7th World Water Congress (Ambassador: J. Peter Jones)
    2 400 participants and $5 699 814 in economic spinoffs
  • 6th International Congress of Pathophysiology (Ambassador: Dr. Sergei N. Orlov)
    500 participants and $1 172 900 in economic spinoffs
  • 2010 World Congress of Personnel Management (Ambassador: Florent Francoeur)
    2 500 participants and $4 882 834 in economic spinoffs

Year-to-date events confirmed for future years (April 1, 2010 to March 31, 2011)
International and national conventions: 47
Estimated room nights: 138 607
Estimated economic spinoffs: $196 066 823 

Results from conventions hosted (April 1, 2010 to March 31, 2011)
International and national conventions: 30
Convention-related room nights evaluated at: 203 373
Convention-related economic spinoffs evaluated at: $173 070 501 

About the Palais des congrès de Montréal
The mission of the Palais des congrès de Montréal is to attract and host conventions, exhibitions, conferences, meetings and other events. A public institution with a commercial vocation, the Palais generates major economic spinoffs for Québec and has contributed proudly for over 27 years to sharing knowledge and enhancing Montréal's international reputation as a first-rate destination. For more information on the Palais des congrès de Montréal, visit our website at www.congresmtl.com.

About Tourisme Montréal
Tourisme Montréal is responsible for promoting Montréal's hospitality industry by positioning the city as a premier business and leisure travel destination. A private non-profit organization founded in 1919, it has over 750 members from Montreal's tourism community. Tourisme Montréal is Québec's oldest tourism organization and among North America's earliest. For more information: www.tourisme-montreal.org.

1. Including U.S. conventions 2. Including Québec conventions

SOURCE Palais des congrès de Montréal

For further information:

Source:   Chrystine Loriaux, Adm.A., B.A.A.
Director, Marketing and Communications
Société du Palais des congrès de Montréal
Phone: 514 871-3108
For information:   Amélie Asselin
Advisor, Communications and Public Affairs
Société du Palais des congrès de Montréal
Phone: 514 871-5897
  Pierre Bellerose
Vice-President, Public Relations, Product Research & Development
Tourisme Montréal
Phone: 514 844-2404



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