TORONTO, Sept. 19, 2011 /CNW/ - Even amid economic uncertainty, an
increasing number of employers across Canada are changing their
recruitment and retention policies to attract young people to their
workplaces. As Canada's baby boomers move to the end of their careers,
a much smaller demographic of young workers is emerging to take their
place. Today's announcement of the 2011 winners of the Canada's Top Employers for Young People competition shows what the nation's leading employers are doing to
prepare for this demographic crunch.
"Employers increasingly are investing in programs and policies to
develop young talent, so they can keep their workforce numbers stable
in future years," says Richard Yerema, Managing Editor of the Canada's
Top 100 Employers project at Mediacorp Canada Inc., which manages the Canada's Top Employers for Young People competition. "For many employers, this isn't about expanding their
payrolls or boosting the size of their workforce - it's about making
sure they have enough qualified people on staff in the years ahead when
there won't be as many young people entering the workforce."
Now in its 10th year, the Canada's Top Employers for Young People competition is an editorial project organized by the Canada's Top 100
Employers project in partnership with KPMG LLP. This special
designation recognizes employers that have exemplary programs to
attract and retain younger workers. The editors review hundreds of
leading employers across Canada to identify initiatives such as: co-op
or work-study programs; tuition assistance to help students develop
their skills; mentoring programs to help them adjust successfully to
working life; career planning to help them move up in the organization;
and other unique initiatives that help them develop rewarding and
stimulating careers at each employer. Above all, the competition
organizers look for employers that reach out to younger people and help
them make a successful transition from school to a satisfying career.
This year, competition organizers have also planned two innovative
events to help young people connect with the winning employers
face-to-face. The first is a contest that begins today, where young
people can "Win an Interview" with many of the winners from this year's
competition. "To enter, young people have to answer an
employment-related question through the competition's Facebook page,"
says Editor Kristina Leung. "Working with KPMG, our editorial team will
choose the best responses and announce the winners on the competition's
Facebook page [October 31, 2011]."
The other event is a huge new recruitment fair called the "New Grads
Career Expo" which competition organizers have booked at the Metro
Toronto Convention Centre for January 25, 2012. This innovative event
is entirely new to Canada and lets college and university students --
as well as recent graduates -- meet award-winning employers
face-to-face. "We wanted to avoid the typical job fair experience,"
says Karen Le, Assistant Publisher at Mediacorp, "and instead organize
an attractive high-end, fun event where young people can meet the best
employers Canada has to offer."
For the full list of this year's winners and detailed reasons for
selection explaining why each employer was chosen, visit the
competition home page: http://www.CanadasTop100.com/young_people
Founded in 1992, Mediacorp Canada Inc. is the nation's largest publisher
of quality employment periodicals and guides. The Toronto-based
publisher manages the annual Canada's Top 100 Employers project, which includes 18 widely followed regional and special-interest
competitions. The company also manages the popular job search engine,
Eluta.ca, which lets job-seekers find new job postings directly from
employer websites, as well as editorial information on what it's like
to work at each employer. Last year, more than 5.3 million people used
Eluta.ca, making it one of the nation's most-visited career sites.
Mediacorp also organizes the Top Employer Summit, which is Canada's
largest senior-level HR event, and Diversity Canada, which is the
nation's largest event focusing on workplace inclusiveness issues.
SOURCE Mediacorp Canada Inc.
For further information:
Kristina Leung, Editor 416-964-6069 x1464