Pierre Fitzgibbon receives 2010 Management Achievement Award from Nutrition Business Journal

According to NBJ, Atrium Innovations completed a string of high-profile and brand-extending acquisitions that have lengthened its footprint and contributed to its strong performance.

QUEBEC CITY, Jan. 27 /CNW Telbec/ - Atrium Innovations Inc. (TSX: ATB), a recognized leading developer, manufacturer and marketer of professionally endorsed, science-based dietary supplements for the health and nutrition industry, today announced its President and CEO, Pierre Fitzgibbon, has received the 2010 Management Achievement Award from US-based Nutrition Business Journal (NBJ).

According to NBJ, industry experts credit Pierre Fitzgibbon for being the key architect of the Company's growth strategy, which has contributed to its strong performance. "Fitzgibbon has been widely lauded for his acute sense of industry trends, and for keeping his company committed to a science-based approach," adds the author of an article dealing with the industry awards, published in the journal's January 2011 issue.

"I am proud to receive this award which I want to share with all the employees of the Atrium Group for their continuous commitment to our vision and mission," said Pierre Fitzgibbon. "We have accomplished a lot to position Atrium as a leader in our industry, and our plans for the future remain extremely ambitious in a very favourable environment for those who will build their foundation on science and innovation."

About Atrium Innovations

Atrium Innovations Inc. is a globally recognized leader in the innovation, formulation, production and commercialization of science-based and professionally endorsed dietary supplements for the health & nutrition industry. The Company focuses primarily on growing segments of the health and nutrition markets that are benefiting from the trends towards healthy living and the ageing of the population. Atrium markets a broad portfolio of finished products through its highly specialized sales and marketing network in more than 35 countries, primarily in North America and Europe. Atrium has over 1,000 employees and operates seven manufacturing facilities. Additional information about Atrium is available on its website at www.atrium-innovations.com.

About the Nutrition Business Journal

Nutrition Business Journal (NBJ) is the publication of record for the nutrition, natural, organic, dietary supplement and integrative medicine industries. Through a portfolio of media products, including a monthly executive journal and in-depth research reports, NBJ supplies authoritative data and analysis to leaders and decision makers in the business of nutrition.

The NBJ Awards seek to provide annual recognition of industry's brightest stars and key players as they broaden the impact and reputation of nutrition as a true steward of health and wellness.

SOURCE ATRIUM INNOVATIONS INC.

For further information:

Investor Relations:
Mario Paradis      
Vice President and Chief Financial Officer  
Tel.: 418 652-1116
mp@atrium-innovations.com 

Pierre Boucher
MaisonBrison Communications
Tel.: 514 731-0000, ext. 237
pierre@maisonbrison.com
Media Relations:
Amélie Germain
Director of Communications
Tel.: 418 652-1116 
ag@atrium-innovations.com 



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