Ontario Police Leaders Launch "Lock it or Lose it" Campaign; Urge Citizens to Protect Their Vehicles and Vehicle Contents as the Holiday Season Kicks into Gear

TORONTO, Nov. 29, 2011 /CNW/ - The Ontario Association of Chiefs of Police (OACP) today launched its annual Lock it or Lose it campaign, a proactive crime prevention program that encourages drivers to take precautions to protect their vehicles and vehicle contents from theft, particularly as the holiday season approaches.

"Auto theft and the theft of valuables from vehicles are preventable crimes. With people out shopping and visiting friends and families during the holiday season, we want motorists to be aware that leaving their vehicles unlocked or having valuables in plain sight within their vehicles is an invitation for thieves," said Superintendent Kevin Chalk (Waterloo Regional Police Service), Vice-Chair of the OACP's Crime Prevention Committee. "The Lock it or Lose it campaign is about taking precautions so that crime doesn't ruin the holiday season."

Under Lock it or Lose it, police officers throughout Ontario will examine parked vehicles to confirm they are locked and that no valuables have been left in plain view. Officers place a small notice on vehicles checked indicating what safety precautions were neglected and offering some simple prevention tips for drivers to protect their vehicles against theft. The notice also congratulates drivers who have ensured that their vehicle is secure, with valuables out of sight.

Chalk noted that the program is supported by a number of OACP partners - the Insurance Bureau of Canada (IBC), Interac Association, Roy Speed Ross, Mac's Convenience Stores, and Canpar.

According to Rick Dubin, Vice-President, Investigative Services for the Insurance Bureau of Canada, "Public awareness programs like Lock it or Lose it are having a meaningful effect. Statistics show that auto theft was down by 15% between 2009 and 2010. Legislation such as Bill S-9 (Tackling Auto Theft and Property Crime Act) increases the risk of serious penalties for those involved in auto theft." 

He added, "By working together - law enforcement, governments, insurers, and drivers - we're cutting down the number of stolen vehicles."


"Security is core to the INTERAC brand. That's why we are extremely pleased to be collaborating with law enforcement to promote crime prevention and remind individuals about the simple steps they can take to keep their property safe - whether it's protecting their vehicle, possessions, or personal information."

Mark Sullivan, Director, Fraud Programs, Interac Association
A recognized world leader in debit card services, Interac Association is
responsible for the development and operations of the Interac network,
a national payment network that allows Canadians to access their money through
59,000 Automated Banking Machines and 727,000 point-of-sale terminals across Canada.

"Making crime prevention initiatives part of your social responsibility will undoubtedly improve the safety impact within our communities. Supporting the Lock it or Lose it demonstrates our continued commitment to the overall safety of the community."

Sean Sportun, Manager, Loss Prevention and Security, Mac's Convenience Stores (Central Canada)
Mac's Convenience Stores across Ontario are supporting the Lock It or Lose It program
by promoting the program through their 700 stores using their windows and in-store LCD monitors.

"globali.com, in association with its automotive dealerships across Canada, is committed to reducing auto theft and strongly supports the efforts of the OACP in its Lock it or Lose it.  Auto theft affects us all, and making it easy just doesn't make sense." 

Brian Vaile, Vice-President, Marketing, Roy Speed Ross
Founded by Roy, Speed & Ross Ltd., globali.com® is an auto theft deterrent system,
Vehicle Registry and Recovery Network (VRRN) that unites automotive dealers, their customers, and
law enforcement in the effort to reduce automotive theft The VRRN provides law enforcement agencies
and custom officials access to the globali.com website which identifies a vehicle's true VIN and ownership.

"Canpar is pleased to support the Lock it or Lose It campaign. Ensuring the safety and security of vehicles is top of mind throughout our organization and we are proud to be part of this initiative." 

Laurie Stoneburgh, Vice President, Sales and Customer Service, Canpar Transport L.P.
Founded in 1976, Canpar's expertise as a parcel delivery specialist comes down to its people.
The 1,700 members of the Canpar team is dedicated to building solid working relationships with
our customers as part of our overriding commitment to service. Our 20,000 customers choose
Canpar for the confidence and convenience of regular pick-ups by a Canpar driver
who knows the business' shipping needs. 

Thank you to the partnership and generous support of our corporate partners, this program (including vehicle notices) is being made available to all police services throughout the Province of Ontario.

More details about preventing auto theft may be found on-line at: www.ibc.ca/en/Insurance_Crime/Auto_Theft/

The OACP wishes to thank the Oxford Properties Group for its support of the Lock it or Lose it program and 2011 launch event held on November 29, 2011 at Yorkdale Shopping Centre in Toronto, ON.

The Ontario Association of Chiefs of Police is the voice of Ontario's Police Leaders

Members of the Ontario Association of Chiefs of Police serve their communities as the senior police leaders in municipal, regional, provincial  national, and First Nations police services across Ontario

Vision: Excellence in police leadership - working together for safer communities.

SOURCE Ontario Association of Chiefs of Police

For further information:

Joe Couto
Director of Government Relations & Communications

T. (416) 926-0424 ext. 22
C. (416) 919-9798
E. media@oacp.ca





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