AS MORE PEOPLE ARE AFFECTED BY THE CRISIS IN EAST AFRICA, HUMANITARIAN
COALITION URGES CANADIANS TO RESPOND
OTTAWA, Sept. 14, 2011 /CNW/ - 13.3 million people are now affected by
the crisis in East Africa, according to the
United Nations. Providing timely and effective assistance is of utmost
importance with the disaster reaching catastrophic levels. As the
federal government's donation match period comes to a close on
September 16, the HUMANITARIAN COALITION urges Canadians to take
advantage of the opportunity to have their generosity matched, ensuring
that their gift does double the work on the ground.
The HUMANITARIAN COALITION members - CARE Canada, Oxfam Canada,
Oxfam-Québec, Plan Canada and Save the Children Canada - will continue
to base their emergency responses in East Africa on meeting the most
urgent needs of survivors. Emergency programs include the delivery of
safe drinking water, food, shelter materials and hygiene kits.
"Having just returned from Kenya, I can assure Canadians that they can
be confident their donations are being put to immediate and effective
use by all members of the Humanitarian Coalition," said Kevin McCort,
President and CEO of CARE Canada. "We will continue to safeguard your donations despite the enormous
challenges we face."
"I have witnessed, firsthand, the impact of our life saving efforts,"
said Robert Fox, Executive Director of Oxfam Canada. "The need continues to be great but, by acting quickly and by giving
generously, Canadians are making a real difference."
"We are in critical emergency response mode now and help is needed
urgently," said Rosemary McCarney, CEO of Plan Canada, from Ethiopia. "But recovery in East Africa will take well into 2012
and while we assist families in need now, we also continue our
long-term risk reduction work for climate-dependent livelihoods. The
continued support from Canadians means we can pursue immediate and
long-term humanitarian responses to help people survive today and in
the months to come."
"Just having come back from the Dadaab Refugee Camp, I have seen the
need of the children," said Patricia Erb, President and CEO of Save the Children Canada. "Children arriving alone at the camp find food and water but also face
the possibility of abuse and exploitation, which is why Save the
Children is working to protect them through a foster parent system and
safe Child Friendly Spaces".
The Canadian Teachers' Federation, a supporter of the HUMANITARIAN COALITION, has called upon its
affiliate members and individual teachers to raise awareness of the
crisis among students.
"The need for donations to East Africa is still great and heightened
awareness is integral to continuing the momentum of the fundraising
campaign," said Paul Taillefer, President of the Canadian Teachers'
Federation. "I invite every Canadian teacher to help students
understand this crisis and to provide the guidance necessary to help
them become engaged global citizens."
Bell Canada has been an ongoing supporter of the HUMANITARIAN COALITION's global
relief efforts through a number of in-kind contributions and, most
recently, a $250,000 corporate donation to support the work of the
HUMANITARIAN COALITION in East Africa. Bell Media has also supported
the campaign with a multi-platform public service announcement campaign
spanning all of its media properties, from television to radio to
By working together with one call centre and one donor website,
HUMANITARIAN COALITION members can decrease the duplication of
fundraising efforts so more Canadian donor dollars are spent where they
are needed most.
About the HUMANITARIAN COALITION
With a combined presence in more than 120 countries, members of the
HUMANITARIAN COALITION work together to reduce unnecessary competition,
better educate the public on humanitarian needs, increase the impact of
Canadian humanitarian responses and reduce administrative costs.
Consisting of CARE Canada, Oxfam Canada, Oxfam-Québec, Plan Canada and
Save the Children Canada, the HUMANITARIAN COALITION makes donating
easy for Canadians.
To donate to the HUMANITARIAN COALITION, call 1-800-464-9154, log onto together.ca or send donations to THE HUMANITARIAN COALITION at P.O. Box 7023,
Ottawa, ON, K1L 5A0.
SOURCE Humanitarian Coalition
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