MSL Canada Appoints VP Montreal, and Hires Two in Toronto



TORONTO, Nov. 16, 2011 /CNW/ -- MSL Canada, a part of MSLGROUP Americas, the Publicis Groupe's flagship specialty communications, PR and engagement company, today announces the appointment of Sophie Merven as VP, Consumer, in the Montreal office.

In her new role, Merven will be responsible for overseeing client relationships and consumer team accounts in the Montreal office and will join the Canadian senior management team.

"Sophie will be part of a well-developed Consumer team practice, working on national and regional programs for high profile brands, including clients such as Procter & Gamble," says Gayla Brock-Woodland, managing director of MSL Canada. "She's an incredible addition to our team, bringing a broad range of experience from leading brands in beauty, fashion, lifestyle, travel, technology and entertainment and will be pivotal to our growth in the Quebec market."

Most recently Merven was Director for HKDP, and served in previous roles as Senior Consultant with Fleishman- Hillard Canada, Communications Advisor with BCP Consultants, and Communications Officer with Human Resources Development Canada.

She is bilingual, has a MA in International Communications from Macquarie University, Australia, and a B.A. Honours in Communications from the University of Ottawa.

Other recent additions to the MSL Canada Consumer team include the appointment of Natalia Williams as Senior Account Supervisor, formerly of Maverick PR, and Karen Nussbaum as Senior Account Supervisor, formerly of Mansfield Communication, both in the Toronto office.


    About MSLGROUP Americas

MSLGROUP Americas, part of MSLGROUP, Publicis Groupe's strategic communications, public relations and events network, has more than 800 employees in 19 offices spread across the US, Canada and Latin America. MSLGROUP is one of the world's top 5 PR and events networks. With more than 3,000 people, its offices span 22 countries and cover virtually every discipline required for clients to engage creatively with their audiences 24 hours a day. Adding affiliates and partners into the equation, MSLGROUP's reach increases to 4,000 employees in 83 countries. The group offers clients strategic advice, insight-guided thinking and big, compelling ideas - followed by thorough execution.


    About Publicis Groupe

Publicis Groupe [listed on the Euronext Paris Exchange - FR0000130577 - and part of the CAC 40 index] is the world's third largest communications group. With activities spanning 104 countries on five continents, Publicis Groupe offers local and international clients a complete range of advertising services through three global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi, and numerous agencies including Fallon, 49%-owned Bartle Bogle Hegarty, and Kaplan Thaler Group. VivaKi combines digital and media expertise, allowing to connect with consumers in a holistic way, with Starcom MediaVest Group and ZenithOptimedia worldwide media networks; and interactive and digital marketing led by Digitas and Razorfish networks. VivaKi develops new services, tools, and next generation digital platforms. Publicis Groupe's specialized agencies and marketing services offer healthcare communications with Publicis Healthcare Communications Group (PHCG, the first network in healthcare communications), sustainability communications and multicultural communications. With MSLGROUP, one of the world's top three PR and Events networks, expertise ranges from corporate and financial communications to public relations and public affairs, branding, social media marketing and events.


    Ryan Dennis CurtisMSLGROUP Americas(646)



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