World's first commercial rooftop farm to donate 1% per basket
MONTREAL, April 21 /CNW Telbec/ - In an effort to bring attention to
sustainable urban agriculture and direct-to-consumer farm
relationships, Lufa Farms -- the world's first rooftop commercial
greenhouse - will contribute one percent of the value of each fresh
produce basket it sells to consumers to the David Suzuki Foundation,
the eponymous organization founded by the award-winning scientist,
environmentalist and broadcaster.
Mohamed Hage, founder and president of Lufa Farms, said Lufa also will
make a small cash donation to the David Suzuki Foundation and encourage
its farm-basket subscribers to contribute to the foundation as well.
The farm's first consumer baskets of herbicide-, pesticide- and
fungicide-free fresh produce will be harvested by the end of April,
City Farming is Possible
Hage said the new rooftop Lufa Farms greenhouse would advance the
viability of sustainable urban agriculture.
"Like the David Suzuki Foundation, we want our efforts to be a catalyst
for creating a different type of city and a different type of farming.
We share the foundation's vision to change the way we grow and
distribute food within our cities and to be a responsible partner to
the environment," said Hage. "Our farm, and our own vision of farms
across cities like Montreal, is intended to demonstrate that the
economics of sustainability can be viable."
The rooftop farm, which engages many energy-saving strategies and
captures and recirculates rainwater, will supply approximately 1,000
local families with weekly vegetable shipments to various locations
around the city.
"Our rooftop greenhouse project is based on a fundamental belief that
rooftop farms are a way to reclaim arable land from the city, detoxify
cities, and ensure Canada's food security. We can grow food
responsibly, be mindful of our energy and carbon footprint, and provide
quality food directly to city consumers without compromising the
environment, the food's taste, or its nutritional benefit," said Hage.
Karel Mayrand, executive director at the David Suzuki Foundation's
Quebec office, said, "Lufa Farms is a bright green example of how we
can re-imagine urban farms in Canadian cities. They have changed the
built landscape from barren rooftop to vibrant green space that will
produce good food and improve the health of the local environment. We
appreciate their support and hope that this innovative project will
inspire others to bring farming into the city."
The Lufa Farms greenhouse is located on the rooftop at 1400
Antonio-Barbeau near the Marche Central. For more information,
consumers may call 514-669-3559 or email firstname.lastname@example.org .
SOURCE Lufa Farms
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