TORONTO, April 10, 2013 /CNW/ - Today, Longo Brothers Fruit Markets Inc.
and Unata, a leading Digital Shopper Marketing company, launched the
Grocery Gateway App for iPad, available now in the App Store. The
Grocery Gateway App for iPad is the first Canadian tablet app to
support grocery delivery, allowing shoppers to easily create orders,
select a delivery time, and securely checkout with any credit card.
This is the latest addition to the suite of apps that Grocery Gateway
offers for iPhone, Android, Windows Phone 8, and Mobile Web.
The Grocery Gateway App leverages iPad's larger screen to provide an
easy to use interface. Unata adapted its dual-panel navigation into a
multi-panel interface, making it easier and faster to navigate the
entire product catalogue on the iPad. The cart has been made accessible
from every screen within the app to simplify the checkout process.
Since the iPad, the Grocery Gateway website, and the other mobile apps
and website are synchronized, users can start building an order on one
device and complete it on another.
Powered by Unata's personalization engine, the Featured section provides
an easy way to swipe across automatically generated product
collections. These collections include recommended items, trending
products, popular specials, top selling items, and access to the user's
most frequent purchases.
As one of the largest independently owned supermarket chains in Canada,
Longo's prides itself on its customer-centric focus. "Launching a
dedicated iPad experience is an important part of supporting our
customer base's growing demand for a convenient mobile experience" said
Stephen Tallevi, General Manager for Grocery Gateway.
"As we work with Longo's to make their digital experiences more
convenient and personalized, we are now enabling the shopper to engage
on their iPad, with an experience tailored to the device," said Chris
Bryson, Unata Founder & CEO.
The Grocery Gateway App is available for free from the App Store on the
iPad or at www.AppStore.com
Unata is a leading Digital Shopper Marketing company that helps
retailers to enhance and influence the in-store and online shopper
experience through highly personalized digital experiences. Unata's
platform connects to a retailer's ERP/loyalty systems to deliver
automatically personalized experiences, track shoppers across the path
to purchase, and enable 1-to-1 marketing. Unata is headquartered in
About Grocery Gateway
Grocery Gateway, owned and operated by Longo Brothers Fruit Markets Inc.
since 2004, is the leader in online sales of home delivered groceries
in Ontario's Golden Horseshoe area. Grocery Gateway is committed to
helping consumers simplify their lives by removing a very
time-consuming chore - in-store grocery shopping and providing them
with the best food experience, freshest products, ease of order and
delivery at the door. The Grocery Gateway mobile app, launched in
October of 2012, has been featured by Apple as one of the Best Apps of
2012. To learn more about Grocery Gateway, visit www.grocerygateway.com.
A family-owned Canadian organization, Longo's first opened its doors in
Toronto in 1956 and now operates 21 traditional stores , 4 small format
"The Market" by Longo's and GroceryGateway.com, the leader in online
sales of home delivered groceries. Longo's employs more than 4,600 team
members across the GTA . Inspired by their Founders and their
commitment to a Fresh Tradition, the Longo's team of food experts is
dedicated to exceeding customer expectations by offering the best food
experience at a great value to every customer, every time by providing
Fresh & Unique Offerings, Everyday Foods & Groceries, Services for Ease
and Education and ideas. Coming soon to Southeast Oakville in June
2013, is Longo's 26th store at 469 Cornwall Road. For more information
Follow us on Twitter: @LongosMarkets
Visit our Facebook page: www.facebook.com/LongosMarkets
Image with caption: "Grocery Gateway iPad app multi-panel interface experience (CNW Group/Longo's)". Image available at: http://photos.newswire.ca/images/download/20130410_C4144_PHOTO_EN_25419.jpg
For further information:
Marketing Manager, Unata