LGM Appoints New Trainer for Western Canada

OAKVILLE, ON, Nov. 4, 2011 /CNW/ - LGM is pleased to announce the recent appointment of Cathy Aron to the newly created position of Trainer - Western Region.  Cathy will join forces with LGM's existing training team to further enhance our coast to coast coverage and service excellence within both our OEM and SecureDrive sales channels.

Ms. Aron possesses over a decade of automotive experience specifically with the Finance and Insurance area where she has held positions such as Business Manager, Trainer and more recently, Owner of Profit Drivers - an automotive F&I training company.  Her background includes specific engagements with some of LGM's flagship customers such as BMW, Kia and Mazda.

"LGM is committed to providing world-class training to our automotive dealers in order to ensure they provide value-added products to their consumers," said Jeff Fallowfield, President of LGM.  "We are proud to have Cathy represent us on the front line and are anxious to execute new training programs in the coming weeks to help increase dealer penetration rates while ensuring Canadian drivers get the coverage they require."

"Joining LGM was a natural fit given my passion for the Finance & Insurance departments within the automotive industry," said Ms. Aron.  "LGM has the resources, experience and clientele to ensure we execute exceptional training programs nationwide.  I look forward to delivering great programs alongside my new team."

About LGM

LGM is a dealer development company that provides superior extended warranty, credit insurance, and anti-theft products to dealerships across Canada. LGM's philosophy is simple; maximize sales performance by delivering quality products backed by leading training and support.

Since 1998 LGM has built a track record of success at improving Business Office profitability. The national team of locally based Dealer Development Managers are personable, experienced and understand the automotive business inside and out. When working with LGM, customers receive outstanding Business Office products and a support network truly committed to dealership success.

Image with caption: "Cathy Aron Joins LGM as Western Trainer. (CNW Group/LGM)". Image available at: http://photos.newswire.ca/images/download/20111104_C2804_PHOTO_EN_6182.jpg


For further information:

Please visit www.lgm.ca to learn how LGM helps Business Offices reach their full potential.

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