- PREORDER NOW AVAILABLE FOR "EASIER THAN EVER" EREADER -
TORONTO, May 23, 2011 /CNW/ - Indigo Books & Music Inc. today announced
the launch of the all new Kobo eReader Touch Edition by their majority
held global eReading company, Kobo, Inc. With a revolutionary new Real
Touch™ screen experience Kobo makes eReading easier than ever.
Indigo, Canada's largest book, gift and specialty toy retailer is
committed to enhancing the reading experience for booklovers regardless
of the format in which they choose to read.
Starting today, the new Kobo eReader Touch Edition ($139.99) will be
available for pre-order in store at Chapters, Indigo and Coles
locations nationally, at kiosk, and online at www.chapters.indigo.ca/kobo-touch. The popular first generation Kobo WiFi is now available at the new
lower price of $109.
According to Indigo Books & Music CEO and Founder, and Kobo Chair
Heather Reisman, "Kobo continues to inspire and engage booklovers
globally. The new Kobo eReader Touch Edition provides another exciting
advance in ease of use, comfort and style for readers."
The new Kobo eReader Touch Edition comes in an array of new colors, and
debuts with a line of stylish accessories. Available in-store and
online in June it makes the perfect gift for Father's Day or
New features include:
The Kobo-signature soft quilted back now comes in new colours. Choose
from Lilac, Pearlized White, Silver and Black.
A travel friendly size, with a 6" Pearl eInk screen, the new Kobo
eReader Touch Edition offers the ultimate reading experience with a
beautiful new design and storage of up to 30,000 books with expandable
The Kobo eReader Touch Edition has just one button, making navigation
easy. Books don't have keyboards - neither should your eReader.
Easily connect via WiFi or USB to access over 2.3 million books,
newspapers and magazines from the Kobo Store with titles ranging from
the NYT's bestseller list, the hottest new releases, thrillers,
romance, Heather's Picks and more - there is an eBook for everyone.
The Kobo eReader Touch Edition comes pre-loaded with 15 hand-picked FREE previews of the hottest new books -
browse and preview millions more at kobo.com.
Shop & Read on Any Device With Kobo: Visit kobo.com, use the Kobo Desktop or use an Android phone, iPhone, iPad,
Blackberry® Smartphone or Blackberry® PlayBook to browse and shop the
Kobo store. Your library will always be kept up to date with Kobo
More Kobo Fast Facts:
3.6 million readers in just over 15 months
Customers from over 100 countries shop at Kobo each week
More than one book per second is downloaded at peak hours
Millions of eBooks have been downloaded at kobo.com
Kobo has one of the largest global catalogs with 2.3 million eBooks,
Newspapers and Magazines
5 million Reading Life Awards have been given to readers since December 2010 - just for
Reading Life is the #1 Rated Free Book App Worldwide on iPad, iPhone and iPod Touch
Hundreds of millions of minutes have been read on Kobo
Statements contained in this news release that are not historical facts
are forward-looking statements which involve risk and uncertainties
that could cause results to differ materially from those expressed in
the forward-looking statements. Among the key factors that could cause
such differences are: general economic, market or business conditions
in Canada; competitive actions by other companies; changes in laws or
regulations; and other factors, many of which are beyond the control of
About Indigo Books & Music Inc.
Indigo is a publicly traded Canadian company listed on the Toronto Stock
Exchange (IDG) and the majority shareholder of the global eReading
service Kobo, Inc. As the largest book, gift and specialty toy retailer
in Canada, Indigo operates in all provinces under different banners
including Indigo Books & Music; Indigo Books, Gifts, Kids;
IndigoSpirit, Chapters, The World's Biggest Bookstore, and Coles. The
online division, http://www.chapters.indigo.ca, features books, eBooks, toys, gifts and, and hosts the award winning
Indigo Online Community.
About Kobo, Inc.
Kobo is a global eReading service with more than 2.3 million eBooks,
magazines and newspapers - one of the largest eReading catalogues in
the world. Kobo believes consumers should have the freedom to read any
book on any device and has attracted millions of readers from over 100
countries across the globe. Kobo has top ranked eReading applications
for iPad, iPhone, BlackBerry, Android, Windows and MacOS, and is the
application of choice for leading tablets. Kobo's innovative Reading
Life is an industry-first comprehensive social eReading experience -
Kobo users can earn awards simply for time spent reading and
encouraging others. Kobo is backed by majority shareholder Indigo Books
& Music Inc, Cheung Kong Holdings, and institutional investors.
SOURCE Indigo Books
For further information:
Kourtney Schepman, Rogers & Cowan
Director, Public Relations, Indigo Books & Music Inc.
416 342 8561