Future Shop stores opening early tomorrow for launch of the BlackBerry® PlayBook

All 146 Future Shop stores opening early for the highly anticipated tablet

Announcement Highlights:

  1. All Future Shop stores opening early tomorrow for the launch of the BlackBerry PlayBook tablet.
  2. Future Shop hosting media events to demo the BlackBerry PlayBook at downtown stores in Toronto, Vancouver and Montreal.
  3. Media across Canada invited to capture the BlackBerry PlayBook excitement at all 146 Future Shop store locations.

BURNABY, BC, April 18 /CNW/ - On Tuesday, April 19, 2011, Future Shop, Canada's largest retailer and e-tailer of consumer electronics, will open their doors early for the launch of the new BlackBerry® PlayBook™ tablet. Anxious Canadians awaiting the  powerful, ultra portable tablet can purchase it as early as 7:00 a.m.

All Future Shop stores will be opening at 7:00 a.m. local time except for in the following markets:

  • All Quebec stores will open at 8:00 a.m.
  • Stores in Hamilton (1565B Upper James St.) and Stoney Creek (150 - 2500 Barton St. E.) open at 9:00 a.m.

Media across Canada invited to capture launch day excitement, experience the BlackBerry PlayBook
Special media events are taking place at the following three downtown Future Shop stores:

  • Toronto: 325 Yonge St. (at Dundas). Doors open at 7:00 a.m.
  • Vancouver: 798 Granville St. (at Robson). Doors open at 7:00 a.m.
  • Montreal: 460 St. Catherine St. W. (at Rue City Councillors). Doors open at 8:00 a.m.

Media in these cities are invited to capture the customer excitement and personally demo the BlackBerry PlayBook with Future Shop Product Experts.

All 146 Future Shop locations are opening early to sell the BlackBerry PlayBook.

For more information, visit www.futureshop.ca/blackberry.

About Future Shop
With 146 stores across the country and the nation's premier web store (www.futureshop.ca), Burnaby, BC-based Future Shop is Canada's largest retailer and e-tailer of consumer electronics. The company employs more than 10,000 technology enthusiasts, has enabled its website, Futureshop.ca, to deliver unparalleled content about the products it sells. Futureshop.ca also hosts an online community forum called Tech Yeah, where technology beginners and tech-savvy experts can exchange ideas, reviews, tips and read blogs by industry experts (www.futureshop.ca/techyeah). As a proud corporate citizen, Future Shop has developed solutions to recycle used electronics and is committed to employee volunteerism and supporting non-profit organizations dedicated to transforming local youth into Future Leaders (see www.futureshop.ca/futuregeneration).

The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited.

SOURCE Future Shop

For further information:

To arrange an interview with a local Future Shop Product Expert, please contact:

Elliott Chun
Communications Manager, Future Shop
E: echun@futureshop.com
P: 604-412-1764

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Future Shop

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