Entertaining this holiday season can be simple and flawless with time- saving tips from our team of President's Choice® experts

BRAMPTON, ON, Nov. 3, 2011 /CNW/ - (TSX: L) - Holiday entertaining can be overwhelming, but having a plan in place will help the festive season go smoothly. The President's Choice® team has brought together a group of experts to offer time-saving tips and seasonal survival tricks that are sure to help busy families during the holiday rush.

Tom Filippou, Executive Chef, President's Choice Cooking Schools
Tom Filippou is Executive Chef and National Director of the President's Choice Cooking Schools, responsible for more than 200 President's Choice Cooking Schools across the country. He has a wide variety of recipe ideas to inspire delicious meal creations and can demonstrate how to pull off holiday entertaining with his signature outgoing approach that makes spending time in the kitchen fun. As a dad, he also knows quite a few kid-friendly options that will keep everyone happy around the table this year.

Chef Dana Speers, Executive Chef, President's Choice Test Kitchen
Dana Speers is a Gemini award winner and Executive Chef with the President's Choice Test Kitchen who has worked with some of the country's greatest chefs on the Food Network. As a busy mom, Dana has great advice that will help families create their own holiday menus without getting trapped in the kitchen. That way even the hostess can join her guests and enjoy the holiday festivities!

Tina Stewart, Registered Dietician, President's Choice
Tina Stewart is a registered dietician on the President's Choice product development team. As a busy Toronto mom of two, including one child with food allergies, Tina needs to balance entertaining guests with creating lasting memories for her own children during the holiday season. Tina has lots of holiday tips including how to work healthy options into the menu and avoid over-indulging at the holiday buffet. Plus, she'll share creative ideas for getting kids involved in the holiday fun.

Peter Cantley, Vice President, Floral and Garden, Loblaw Companies Limited
Peter Cantley is the Vice President, Floral and Garden for Loblaw Companies Limited. Peter has more than 45 years of experience making him our expert at bringing the outdoors indoors for the holidays with festive greenery, easy seasonal décor ideas, centerpieces, indoor and outdoor arrangements and beautiful hostess gifts.

Laura Sliapnic, President's Choice Product Developer
Wine tastings are a popular option for entertaining, but have you ever considered hosting a coffee tasting? Or thought about replacing your traditional after-dinner coffee with something more exotic? Laura Sliapnic is a President's Choice product developer in the coffee category. She's full of great tips on how to host an after dinner coffee tasting including dessert pairings for each flavour profile from mild to bold and everything in between.

Anne Marie Armstrong, Registered Dietician, President's Choice
Anne-Marie is a registered dietician for the President's Choice® product development team based in Halifax. As a busy mom, Anne Marie has great suggestions to help families plan ahead for the holiday season without forgetting to take the time to eat right so that you feel energized for all of the festivities. From gift-giving to healthy eating tips and whether you're entertaining or celebrating, Anne-Marie has a wealth of ideas to help reduce stress and focus on enjoying this magical season.

Chef Martin Desparois-Patenaude, Chef, President's Choice Cooking Schools
As a chef with the President's Choice Cooking School based in Québec, Martin is just the person to give advice to home cooks on how to really wow their guests this season, including the latest Québec food trends and holiday favorites. With quick and delicious festive meal ideas Martin wants you to make the most out of entertaining this year.

Murray Bancroft, Chef and Food Stylist
Murray Bancroft is a Vancouver chef, the Culinary Director at Western Living Magazine and an accomplished food stylist. Murray has plenty of ideas on how to keep your holiday entertaining and dining big on style and low on stress including tips on presenting and plating foods for maximum "wow" factor, incorporating innovative foods and trends into your menu and simple and elegant entertaining solutions.

Holiday Help
All of the President's Choice holiday experts are available to share tips on a whole host of topics such as:

  • When big expectations for the holidays meet shrinking schedules, learn a few quick and easy recipes that are sure to impress your guests
  • Expert plating suggestions that will take prepared food to your table with style
  • Move over wine and cheese, there's a new pairing in town. Throw a 'coffee klatsch' and surprise your guests by throwing an after dinner coffee tasting with perfectly paired deserts
  • Our top ideas to keep children jolly while they're home for winter break
  • Give gifts that are good enough to eat! Edible gift ideas for anyone on your list, from teachers to neighbors and everyone in between
  • Help is here for mom this season with shortcuts to help you "do it all" and still do it well
  • Keep the holiday magic alive for your kids by involving them in entertaining. From baking to decorating, there are countless ways to create lasting memories
  • Picky eaters? Create holiday menus that will have something for everyone this year
  • While we all like to indulge over the holidays, there are also a number of healthy options to consider that your guests and family will enjoy

Packed with exciting New! Must Try! products and holiday entertaining ideas, The President's Choice® Holiday Insiders Report® will be in stores and online on November 2, 2011. With more than 80 new products, plus recipes and tips in this year's Holiday Insider's Report®, there are tons of ways to help make holiday entertaining easier.

About Loblaw Companies Limited
Loblaw Companies Limited, a subsidiary of George Weston Limited, is Canada's largest food retailer and a leading provider of drugstore, general merchandise and financial products and services. Loblaw is one of the largest private sector employers in Canada. With more than 1,000 corporate and franchised stores from coast to coast, Loblaw and its franchisees employ more than 136,000 full-time and part-time employees. Through its portfolio of store formats, Loblaw is committed to providing Canadians with a wide, growing and successful range of products and services to meet the everyday household demands of Canadian consumers. Loblaw is known for the quality, innovation and value of its food offering. It offers Canada's strongest control (private) label program, including the unique President's Choice®, no name® and Joe Fresh® brands. In addition, the Company makes available to consumers President's Choice Financial® services and offers the PC® points loyalty program.

Product samples and high-resolution images are available upon request.

SOURCE Loblaw Companies Limited

For further information:


For more information or to arrange an interview with one of our holiday spokespeople or another Loblaw spokesperson, please contact:

Jennifer Ouellette
Hill & Knowlton Canada

Loblaw Companies Limited





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