Cash Store Financial's Freedom Run in Charlottetown, PEI on September
EDMONTON, Sept. 21, 2011 /CNW/ - Cash Store Financial is hosting 32
Freedom Runs across the country with proceeds from these walk/run
events supporting diabetes research. On September 25, 2011 the Freedom Run will take place in Confederation Landing park
boardwalk area in Charlottetown, PEI.
Local Charlottetown Race Director Darcy Lee was a reluctant supporter of
the event until her pre-diabetes diagnosis in December 2010. "I
hesitated being race director at first, until I realized how much I
want diabetes to be cured. Once I realized how much a cure would mean I
had to step up."
Lee is the 3rd generation with diabetes in her family. Both her mother and grandmother
were diagnosed with diabetes late in life and both passed away due to
diabetic complications. "When I think about diabetes and my family I
wonder 'where do I fit and what will happen to me?'" says Lee.
Diabetes affects the body's ability to produce and use insulin, the
hormone responsible for turning food into useable energy. The spikes in
blood sugar levels cause complications such as: blindness, limb
amputation, and organ failure. 9 million Canadians are diabetic or
So far Lee's pre-diabetes is controlled by diet and exercise and she
encourages people to be a part of the Freedom Run on Sunday. "The
Freedom Run is a chance to make a difference. I know that we can help
make a change with this disease and other diabetics will be ok because
of the research we are helping to fund. So come down to the boardwalk,
bring your family and register for a walk to support this research."
"Diabetes costs the health care system $15 000/year per patient" says
ADF-Diabetes Research Executive Director Kathy Fitzgerald and with the
global number of diabetics expected to reach 380 million by 2025, it's
crucial that we find a cure."
Visit www.thefreedomrun.ca to pledge or register. Fees are $35 before the event, $40 on event day
registration starts at 9am, the event begins at 10. For more
information email Erin Rayner at email@example.com or call 1-877-418-3511.
ADF- Diabetes Research is the fundraising body for the Alberta Diabetes
Institute (ADI) at the University of Alberta. The ADI is partially
behind the 'Edmonton Protocol' which sees healthy islet cells
transplanted into diabetes patients.
Across the country, the Canadian Diabetes Association is leading the
fight against diabetes by helping people with diabetes live healthy
lives while we work to find a cure. Our community-based network of
supporters help us provide education and services to people living with
diabetes, advocate for our cause, break ground towards a cure and
translate research into practical applications.
Cash Store Financial is the only provider of small sum short-term
advances and other financial services in Canada publicly traded on the
Toronto and New York Stock Exchanges (TSX:CSF NYSE: CSFS). The Freedom
Run was founded in 2009 as part of their commitment to raise $7.5
million for diabetes research. Money raised funds research at the
Alberta Diabetes Institute (ADI).
SOURCE The Cash Store Financial Services Inc.
For further information:
Manager of Philanthropy, Cash Store Financial
(780) 235-8546/ firstname.lastname@example.org