TORONTO, Sept. 26, 2011 /CNW/ - CBC today announced significant new
initiatives to improve local services for thousands of Canadians across
the country, continuing its "Everyone, Every Way" strategic plan
unveiled earlier this year. New radio and internet services will be
introduced for the London and Kitchener-Waterloo areas of Ontario and
new weekend news programming will be introduced in Edmonton, Ottawa,
the Maritimes and St. John's through the spring and fall of 2012.
"As we said with our announcements earlier this year, we know that local
service is a key requirement with Canadians, so as a public
broadcaster, that is one of our objectives," says Kirstine Stewart,
executive vice-president for English Services. "We made a great start
with our announcements in Victoria, Kelowna, Kamloops, Calgary and
Toronto. With these latest announcements, our momentum continues to
build. We look forward to sharing details about our latest projects,
and making more announcements in coming months."
"We know that our new services in London and Kitchener-Waterloo and
enhancements to weekend news in Edmonton, Ottawa, the Maritimes and St.
John's are going to add to an already strong news offering in each of
those places," says Jennifer McGuire, general manager and editor in
chief of CBC News, with responsibility for CBC centres across the
country. "This expansion will help to build upon our reputation as one
of the country's leading news organizations, where Canadians can turn
to any platform they choose to find the news and information that's
relevant to them."
"I'm very happy to see our strategic plan coming to fruition in tangible
and exciting ways throughout the country, as laid out in our Everyone,
Every way strategy," says Hubert T. Lacroix, president and chief
executive officer of CBC/Radio-Canada. "We remain committed to
delivering on our promise of a stronger relationship with Canadians.
With new delivery models, CBC/Radio-Canada continues to evolve as a
modern and agile public broadcaster."
CBC/Radio-Canada is Canada's national public broadcaster and one of its
largest cultural institutions. The Corporation is a leader in reaching
Canadians on new platforms and delivers a comprehensive range of radio,
television, Internet and satellite-based services. Deeply rooted in the
regions, CBC/Radio-Canada is the only domestic broadcaster to offer
diverse regional and cultural perspectives in English, French and eight
Aboriginal languages, plus seven languages for international audiences.
In 2011, CBC/Radio-Canada is celebrating 75 years of serving Canadians
and being at the centre of the democratic, social and cultural life of
For further information:
Jeff Keay, CBC Media Relations, 416 205 3987, firstname.lastname@example.org